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Ad Techniques Round-Up Flashcards | StudBud
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Ad Techniques Round-Up
Ad Techniques Round-Up
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Questions
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Answers
1
______ is a technique that focuses on numbers and information.
Facts & Figures
Plain Folks
Bandwagon
Celebrity Endorsement
2
Transfer
is very common to see in...
Medicine ads
Social media
Transfer doesn't exist
Celebrity ads
3
_____ is a technique that makes the audience think, "they're just like me."
Facts & Figures
Celebrity Endorsement
Transfer
Plain Folks
4
Who is the
target audience
for this ad?
Senior citizens
Kids
Busy people
Teenagers
5
The technique of
transfer
aims to make the audience...
Want to be like a celebrity
Feel confused
Turn off the TV
Feel positive feelings
6
Which of the following is an example of
target audience?
Celebrities
Youth
The entire world
Pet cats
7
Which phrase best summarizes the
bandwagon
technique?
Our product is the best!
3000% more effective than our competitor.
All your friends have one!
9 out of 10 dentists recommend!
8
Which of the following is an example of a
slogan?
15 minutes could save you 15% or more
Nike
9 out of 10 dentists recommend it
#1 dermatologist recommended
9
A person who makes money promoting products on social media is also called a/an...
Influencer
Advertiser
Celebrity
Bandwagon
10
What is the
main technique
used in this ad?
Facts & Figures
Transfer
Bandwagon
Celebrity Endorsement
11
A TV channel shows commercials for toys in between cartoons. This is an example of...
Purpose
Target audience
Summary
Bandwagon
