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Propaganda Techniques: Exam Review Flashcards | StudBud
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Propaganda Techniques: Exam Review
Ethos is...
Bandwagon means...
Propaganda Techniques: Exam Review
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Answers
1
Bandwagon means...
A celebrity is used to advertise
A technique targeted at musicians
The product is interesting because it's new
Everyone else is doing it, so I should too
2
Ethos is...
The use of facts, math, and numbers to advertise a product
The use of emotions to sell a product
The use of experts/credible sources to advertise a product
3
Pathos is when advertisers appeal to our emotions to sell/advertise their products -happiness, sadness, fear, excitement
False
True
4
What is bias?
All of the above
When ads are created based on opinion
Shows only one side of the study
The facts are often overlooked
5
False precision is when advertisements use math/facts that they may not be able to prove.
True
False
6
Which of the following are examples of loaded words?
Hope
New
Healthy, safe
Happiness
7
Novelty is the belief that just because something is new, it is worth trying out / cool.
False
True
8
Broad generalization is when...
Advertisements imply that something is true about all members of a group
Ads use math that they cannot prove
Ads use stereotypes
Ads sell the idea that everyone else is doing it so you should too
9
Testimonial is used when...
None of the above
A celebrity/famous person is used to advertise the product
Reviews are given
Judgements are made about the product
10
Loaded words is when an advertisement uses many different words and text to sell a product.
True
False
11
Logos is the use of facts, logic, and numbers to advertise a product.
False
True
