The advertising technique of logos refers to

An appeal to logic (evidence and statistics)

What is self-concept?

Your view of yourself through facts

The advertising technique of ethos refers to...

Appeal to credibility or(celebrity endorsements or expert)

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Student Copy Frosh Health Review One

18 termsStudBud Administration1 play

A review for first quiz

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Questions 18

Answers

1
Messages designed to persuade or cause consumer to buy a product are:
Movies
Public service announcements
Advertisments
Articles
2
Why is it important to have high self esteem?
So you are over confident
So you don't get fat
So you are emotionally healthy
So you are are better than others
3
All are examples of a healthy relationship except...
Comunication
Infatuation
Love
Trust
4
The advertising technique of logos refers to
An appeal to emotions
An appeal to logic (evidence and statistics)
None of the above
An appeal to credibility (celebrity endorsements or expert)
5
What is self esteem?
How you look
Image or views about yourself through facts
All of the above
How you feel about yourself
6
What is self-concept?
All of the above
How you look
Your view of yourself through facts
How you feel about yourself
7
The L in the H.E.L.P. decision making model stands for?
Lucrative
Lucky
Legal
Loving
8
A healthy person encompasses good...
All of the above
Physical Health
Mental Health
Emotional Health
9
All are factors that affect self concept except...
IQ
Age
Life expierences
Education
10
The E in the H.E.L.P. decision making model stands for?
Educational
Emotional
Empathetic
Ethical
11
What is a value
Principals
What is important to you
All of the above
Morals
12
The H in the H.E.L.P. decision making model stands for?
Human
Helpful
Healthy
Happy
13
All are examples of a unhealthy relationship except...
Abuse
Neglect
Jealousy
Affection
14
The P in the H.E.L.P. decision making model stands for?
Perfect
Parent Approved
Punctual
Powerful
15
The advertising technique of pathos refers to
An appeal to logic (evidence and statistics)
None of the above
An appeal to emotions
An appeal to credibility (celebrity endorsements or expert)
16
All are examples of low self esteem except...
Over-Sensitive
Shy
Learn from mistakes
Insecure
17
All are examples of High Self Esteem EXCEPT...
Ambitious
Sense of self worth
Confident
Shy
18
The advertising technique of ethos refers to...
Appeal to credibility or(celebrity endorsements or expert)
None of the above
An appeal to emotions
An appeal to logic (evidence and statistics)

Student Copy Frosh Health Review One Flashcards | StudBud