SEM2 2.08 Flashcards

1

small start-up sells product 2 other biz might consider allocating a portion of promo budget 2

2

One of the benefits to a business using an advertising agency is due to which situation?

3

One reason why many businesses contract with advertising agencies is to obtain which option?

4

When making promo budgets, guideline 2 follow is 2 keep flexible due 2 budgets because of?

5

Which is a factor that businesses often consider when selecting advertising agencies?

6

A characteristic of a full-service advertising agency is that it contains which area?

7

Which is the main characteristic of a full-service advertising agency?

SEM2 2.08