Duplicate of Ethos, Logos, Pathos

A commercial uses a celebrity to help sell their product... this is an example of: 

A commercial uses a recognizable brand name... 

A commercial says "if need you this, then you'll want this and therefore buy our product" 

A commercial plays sad music to make the audience feel bad... 

Making something credible/believable in order to convince someone they can trust it.

Using emotion to help persuade and audience. 

A commercial presents a graph to compare their product to another brand... 

A commercial presents an uncomfortable and awkward situation... 

A commercial uses humor and joke to catch the audiences attention...

A commercial says 90% of people say our product is the best... 

Persuading with logic and facts/evidence. 

A commercial has a doctor explain the benefits of their medicine..