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0.1 How much do you know about marketing? Flashcards | StudBud
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0.1 How much do you know about marketing?
0.1 How much do you know about marketing?
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StudBud Administration
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How familiarized are you with some basic marketing concepts? Let's check it out!
Flashcards
10 cards
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Practice quiz
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Host live
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Questions
10
Answers
1
What social media platform has more active users worldwide?
Twitter
Facebook
TikTok
Instagram
2
What is TOFU?
A technique for marketing analysis.
A common vegan dish!
Marketing actions focused on visibility.
A technique focused on increasing sales.
3
What is an example of a C2B (customer to business) company?
A second-hand app (Wallapop)
Amazon
A survey company
An advertising agency
4
What are Panda, Hummingbird and Penguin?
Paid Advertising Platforms
Email Marketing tools
“Kung Fu Panda” movie characters
Google algorithm’s updates
5
How many steps does the Buyer’s Journey have?
4
3
2
5
6
What is a “display” ad?
Email advertising
A social media ad
Advertising in Google’s search results
A banner
7
What is a web domain?
The list of pages included in a website.
The name of an online brand.
The ownership of the website.
The name of the webpage in the URL.
8
What is the most common tool to analyze website traffic?
Hotjar
Sistrix
Google Analytics
HubSpot
9
What does “organic” traffic mean?
That you didn’t pay for it.
That it’s stable month after month.
That it goes to your corporate website.
That it has positive growth.
10
What is a “lead”?
An email sent by a salesperson.
A conclusion taken from a marketing analysis.
A website error that needs to be fixed.
A contact in your database that can be a business opportunity.