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Media terms review Flashcards | StudBud
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Media terms review
Media terms review
15 terms
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StudBud Administration
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Reviewing vocabulary related to introductory media unit
Flashcards
15 cards
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Practice quiz
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Host live
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Questions
15
Answers
1
This ad illustrates all of the following EXCEPT:
logos
ethos
connotation
subtext
2
This ad uses
logos
ethos
cartoon characters
pathos
3
This ad uses which strategy?
perfect family
cool factor
put down competition
cartoon characters
4
Which of the following is a synonym for "advertise"?
conceal
share
promote
teach
5
This ad primarily uses what appeal?
logo
put down competition
logos
pathos
6
This ad uses
celebrity endorsement
ethos
subtext
connotation
7
This ad using which strategy?
cool factor
bandwagon
put down competition
perfect family
8
This ad demonstrates all of the following EXCEPT
ethos
bias
subtext
logos
9
This ad uses
emotional appeal
perfect family
bias
cartoon characters
10
This ad uses
facts and figures
subtext
blatant message
pathos
11
This is an example of which advertising strategy?
heart strings
adventure
facts and figures
celebrity endorsement
12
This headline illustrates...
logos
emotional appeal
bias
celebrity endorsement
13
This ad uses
bandwagon
pathos
logos
ethos
14
The media is...
all of the above
Facebook
music videos
Fox News
15
This image is the _____ for Nike.
slogan
logo
cool factor
advertising
