stud
bud
Sign up
Log in
Home
Library
Explore
SAT
More
IQS Final Course Groups Challenge 23-24 Flashcards | StudBud
Explore
/
IQS Final Course Groups Challenge 23-24
IQS Final Course Groups Challenge 23-24
24 terms
·
StudBud Administration
·
9 plays
Imported from external platform
Flashcards
24 cards
F
Practice quiz
P
Host live
L
Questions
24
Answers
1
A business model can only be viable in the long term when it achieves CAC > CLTV
False
True
2
_________ is a virtual-reality space in which users can interact with a computer-generated environments and other users.
The IoT
Office 365
The Blockchain
The Metaverse
3
What is the RO-PO effect?
ROI and Performance.
A Tik-Tok trend.
Visiting a shop before finally buying online at a lower price.
Users tend research online and finally purchase offline
4
The term Minting refers to….
The process to create non-fungible tokens.
The process of creating new bitcoins by solving math problems
The process of creating applications, frameworks, or other softwares
A mathematical algorithm that maps data of an arbitrary size
5
Omnichannel strategies
seek to...
Non of the answers is correct
Automate online sales and coordinate operations with offline warehouses
Define seamless experiences regardless of the channel of interaction
Open all potential sales channels (on and offline)
6
What does MVP stand for?
Related to sales, the Maxim Volume Possible
Minimum Viable Product. A version of a product with just minimum features
in storyboards, the Minimum Version Available,
Mobile Version Preview.
7
When setting a general
framework for Digital Transformation
in companies
(1) Management, (2) Marketing, (3) Sales, (4) Culture
(1) Vision, (2) People, (3) Products, (4) Way of work
(1) Company Overview, (2) Products, (3) Processes, (4) Way of work
(1) Vision, (2) Processes, (3) Touchpoints, (4) Culture
8
Exponential change
means that the rate of increase becomes bigger as the thing that increases becomes smaller.
False
True
9
In
design thinking
....
Ss a strategic management template for developing new business models
Makes a product more useful as more people us it.
Diverngece and convergence help deferring judgement and find better ideas
Shows the experience a customer has with a part or of or the whole business
10
Electronic retailing...
Can include B2B and B2C sales of products and services.
All answers are correct.
Is the sale goods and services through the internet.
Can use the combination of different online platforms and app-based options
11
A
customer centric strategy
is not....
A strategy to automate customer care using a CRM system.
A strategy that puts the customer at the centre of the organisation
A way to bring authenticity to brands while reducing customers rejection.
A way to improve loyalty by stablishing deeper relations with our customers
12
Mixed Reality
is the merging of real and virtual worlds to produce new environments and visualizations
True
False
13
In digital marketing we can combine different types of channels such as:
Paid, Earned and Owned channels.
Paid, Earned, Ecommerce and Owned channels.
Paid, Rented and Shared channels.
Owned channels and all the advertising platforms.
14
There are three types of strategic innovation...
Productive innovation, Practical innovation, and Economical innovation.
Sustaining innovation, Efficient innovation, and Disruptive innovation.
Business-like innovation, Efficient innovation, and disruptive innovation.
Disruptive innovation, repetitive innovation, product innovation.
15
The acronims AI, ML, DL refer to...
Automated Intelligence, Multiple Learning, Development Lead
Artificial Intelligence, Machine Learning, Deep Learning
Artificial Intelligence, Multiple Learning, Divergent Learning
Automated Intelligence, Multiple Level Learning, Divergent Learning
16
When talking about blockchain, what do
DLT
and
Defi
mean?
None of the answers is correct.
Dedicated Level Technology and Dedicated Fidelity.
Digital Limited Traceability and Decentralized Finance.
Distributed Ledger Technology and Decentralized Finance.
17
Which a characteristic element of the
Long Tail Economy
defined by
Chirs Anderson
in 2006?
Companies should focus on selling mainstream products with a lot of demand.
Focus on selling a higher # of niche products.
Consumers can connect to anyone around the world.
Consumers prefer mainstream products and services.
18
Which of the following is
not a whole working methodology to develop continuous innovation
in business and marketing?
Design Thinking
Mock-ups and Sketches
Lean Startup
Waterfall, Scrum and Agile
19
According to Peter Thiel's, what are the main elements to make business more durable through innovation?
1 Product, 2 Placement, 3 Price, 4 Promotion
1 Strategy, 2 Technology, 3 Processes, 4 People
1 Proprietary Tech, 2 Network Effect, 3 Branding, 4 Economies of Scale
Memes of cats and TikTok videos to become viral
20
Marketing devices
encompass a range of tools, platforms, and technologies that marketers leverage their business efforts
False
True
21
This image belongs to...
Decentraland
Roblox
Fortnite
Minecraft
22
Growth Hacking
is a discipline that seeks to quickly increase business impact with minimum possible expense and effort.
True
False
23
In Extended Reality (XR) users interact with...
An immersive and interactive, digitally-generated environment
An altered reality through digital elements added to the physical world
Responsive virtual elements integrated into the real world
Static information or visual elements integrated into the real world
24
Which are the main
pillars of the web 3
?
Persistence, Reactivity, Decentralization & Amplification.
Experience, Creators Economy, Spatial Computing, Tech Infrastrastructure
Ownership, Decentralization, Internet of Value.
Big Data, Artificial Intelligence, IoT and 6G.
