What's the formula for customer acquisition cost

Marketing Expenses + Sales Expenses/ # of new customers for the period

What are the 4 P's of marketing mix

price, place, promotion, product

Which two costs should be included when calculating start-up costs for a business?

rent, permits, license, and incorpation fees

What is Return on Investment (ROI) used for

to show businesses how much their investment is earning

What are "liabilities" in a restaurant

debts or obligations of the restaurant

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Market Essential Q/A

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An engaging and interactive game featuring ten exciting questions that'll test your knowledge of all the key concepts we've explored in Marketing Essentials this year! Don't miss the fun and the chance to showcase your skills.

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Questions 10

Answers

1
What is a common financial risk that entrepreneurs encounter
expensive maintenance cost
expensive taxes
bankruptcy
expensive insurance cost
2
What's the formula for customer acquisition cost
Marketing Expenses + Sales Expenses + # of new customers for the period
Marketing Expenses + Sales Expenses/ # of new customers for the period
Marketing Expenses + Sales Expenses - # of new customers for the period
Marketing Expenses x Sales Expenses x # of new customers for the period
3
T or F: SWOT- strengths, weakness, opportunities, and threats
False
True
4
What are the 4 P's of marketing mix
people, process, place, physical evidence
price, place, promotion, product
5
Which two costs should be included when calculating start-up costs for a business?
utilities
rent
payroll
permits, license, and incorpation fees
6
What type of entrepreneurship focuses on creating products services that benefits society
large company
social
scalable start-up
small business
7
A non-profit has a ___ status?
tax exempt
tax liable
low tax
non exempt
8
What is Return on Investment (ROI) used for
to show businesses how much their investment is earning
to show businesses how much their investment has spent
to show businesses how much their investment has failed
to show businesses how much their investment has lost
9
What are "liabilities" in a restaurant
Food and beverages
debts or obligations of the restaurant
cash on hand
employee salaries
10
Who is the highest ranked employee in a company
CEO
COO
CFO
CMO

Market Essential Q/A Flashcards | StudBud