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sports marketing chapter 3 Flashcards | StudBud
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sports marketing chapter 3
What is sports marketing
What is an amateur athlete
sports marketing chapter 3
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1
What is an amateur athlete
Someone who just started playing sports
An athlete in the professional league
A person who does not get paid to play a sport.
2
What is sports marketing
The study of athlete nutrition and fitness to improve sports performance.
The marketing created to satisfy the needs and wants of sports consumers.
The regulation of sports rules and policies by governing bodies
The development of new sports equipment for professional athletes.
3
A professional athlete does not get paid
True
False
4
Mildred “Babe” Zaharias was an important figure in the development of woman's sports
True
False
5
The NCAA is a national organization that governs college athletics.
False
True
6
What are the Paralympics
Olympic-style games for athletes with a physiological disability.
Olympic-style games for athletes with a physical disability.
Olympic-style games for athletes with a mental disability.
7
What is Title 9
requires all schools to have the same number of male and female students
A government program that provides scholarships for female athletes only.
Act that makes woman and men on an equal playing field in sports
A policy that only applies to college sports funding.
8
The status of woman sports has advanced in the 20
th
century
False
True