Test you knowledge - Advertising Strategies

Slogan is a catch phrase or small group of words that are combined in a special way to identify a product or company.

No advertisement is complete without naming its sponsor.

What print ad techniques does this ad use?

The concepts of demographics and target audience will be relevant to your summative assessment.

Print ads can include street addresses and phone numbers.

Which technique matches this definition: A suggestion that purchasing this product shows a love of your country.

Which of the following are print ad techniques?

What is this advertising technique: A celebrity endorses the product by telling their own experiences with the product.

Demographics is the study of a population based on factors such as age, race, gender, and social groups.

Who is the target demographic of this advertisement?

Which mode of persuasion is this definition: An appeal to emotion of images of a starving child.

Demographics is used within advertisements to apeal to different audiences.