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Advertising Review
Advertising Review
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1
This technique makes it seem that everyone is buying this product, so you feel you should buy it, too.
facts and figures
bandwagon
testiomonial
Avante-Garde
2
5. How many of them are types of advertisements?
6
5
7
8
3
2. Children mainly ____ their parents to buy some products which are advertised on TV.
Differentiate
Ban
Pester
Make
4
Advertisers use both celebrities and regular people to endorse products
facts and figures
testimonial
Bandwagon
Avant Garde
5
7.
Find a word based on the definition: "A product that is aimed at a distinct group of people"
Avant Garde
brand loyalty
target audience
prime time
6
9. The image below is a clear example of _______ :
classified ads
commercial channel
word of mouth
celebrity endorsement:
7
9.U
nwanted advertisements or coupons sent over email is called:
spam email
junk mail
social media
sales page
8
12. Some advertisements ___?___ children.
shield
ban
surge
target
9
4. Find an idea against "Advertising Fast Food":
Without advertising, people would not be able to make informed choices.
Many fast food products have a "diet" and "classic" version.
Fast food is unhealthy and advertising it is irresponsible.
For many people, fast food is more affordable than healthy food.
10
Percentages, and numbers are used to convince you that this product is better or more effective than another product.
Avant Garde
Testimonial
Facts and Figures
Bandwagon
11
13. ______ include methods such as ads in magazines and newspapers, radio and TV spots, and direct mail
glossy magazine ads
older techniques more frequently used in the past
telemarketing
a splendid audience
12
11. The image below is a clear example of ________ :
telemarketing
“below-the-line” advertising
in-store advertising
unethical marketing
13
This technique wants you to associate the good feelings created in the ad with the product.
Bandwagon
Facts and Figures
Transfer
Testimonial
14
6. A lot of advertisings could create ______ .
shop around
fair trade
artificial wants
bargains