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"The Tribes we lead" Seth Godin Flashcards | StudBud
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"The Tribes we lead" Seth Godin
"The Tribes we lead" Seth Godin
17 terms
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66 plays
TED Talks 2013 / 17:26
Flashcards
17 cards
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Practice quiz
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Questions
17
Answers
1
Which is the example he makes with the bulb, a jewish wedding tradition ?
Kills the before lovers
indicates a change, a before and after
proves that love is fragile
proves that bulbs are breakable
2
Which are the steps to make a REAL Change
all of them
Connect Tribes
Lead a moment
Tell a story
3
The mass marketing needs..........
poor ideas
average ideas /plenty of ads
little amount of ads
brilliant ideas
4
Who can change the world?
Leaders
Tribes
all the others
Movements
5
The last words of Seth Godin ?
Create good Ads
Create a Movement to change the world
Follow a Tribe
Be Cultured
6
What is necessary to spread ideas and generate a movement ?
Teams
Tribes
Customers
Workers
7
Which are the keys that Seth defines in his model ?
Make a Commitment
All the others
Build a Culture
Challenge the Status Quo
8
Seth says that everyday we try to:
Eat junk
Sleep more
Change everything
Work more
9
What did Nathan achieve with his movement in USA about Dogs & cats ?
Dog & cats adopters
Dogs & cats hostels
Dogs & cats no kill cities
Dogs & cat lovers
10
How can this change achieve ?
investing a lot of money
making mass comunication
studying a lot
creating a Movement
11
Which of these people were Leaders
Steve Jobs
all of them
Bob Marley
The Beatles
12
What do Tribes do everywhere?
connect themselves to others and a cause
all the others
lead people to share an objective/lifestyle
lead and connect people & ideas
13
The success of a movement is to find ?
True Believers
Many people
Sheep walkers
People with money
14
What is people waiting for their Leader to do ?
Show them his secrets
take them to a walk
make them make friends
show them the Next step
15
Which were the concepts needed at the factory stage
poor people/lots of work
cheaper labour/faster machines
big machines / little people
many workers/long labour journeys
16
How many people does Godin says you need to generate a movement ?
100
5000
1000
10000
17
Which is the brand that gives a pair of shoes to poor people when you buy one for you ?
Converse
Nike
Toms
Vans
