Persuasion Review

The specific group of people the advertisement is targeting is called the _____? 

Advertising technique that stresses everyone uses their product. You want to fit in, right?

Persuasive appeal that uses a persons credibility/likability to sell a product.

Which of the following is an example of a slogan:

A memorable phrase used in a campaign or a series of TV commercials.

The _________________  is suggested that the product will do for the consumer/audience:

Which persuasive appeal is used in A.S.P.C.A. commercials?

Persuasive appeal that hooks consumer using numbers, facts, and stats.

The act of causing people to do or believe something:

Technique makes viewers feel certain emotions,such as happiness, sadness, or excitement.

Technique that scares viewer by telling them that their families or their lives are in danger.

What is a claim?

The A.S.P.C.A ad that shows the animals in poor health is using what persuasive technique?

Which of the following is an example of FORMAL persuasive writing?

Persuasive appeal that makes us feel a certain way:

A persuasive technique that compares two products.

What is an argument within persuasive writing?

Persuasive technique that celebrates the viewer own style.