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Advertising Strategies Flashcards | StudBud
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Advertising Strategies
Advertising Strategies
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Advertising Strategies. #advertisements
Flashcards
20 cards
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Practice quiz
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Questions
20
Answers
1
Which advertising strategy is used here?
Escape
Product comparison
Free and bargain
Transfer
2
Which advertising strategy is used here?
Loaded words
Repetition
Facts and Figures
testimonial
3
What advertising strategy is used in this commercial?
Star Power
sounds good
Repetition
Free and bargain
4
How is this commercial using transfer?
There are multiple kids in the commercial.
The kids are having fun and laughing.
The kids are explaining how to use the toy.
The kids are giving statistics about the toy.
5
Which advertising strategy is used here?
Bandwagon
Put downs
ideal families
Testimonial
6
Which advertising strategy is used here?
Emotional Appeal
Facts and Figures
Glittering Generalisations
Bandwagon
7
Which advertising strategy is this ad using?
Call to action
Transfer
Peer approval
Bandwagon
8
The advertising strategy that uses celebrities to endorse products.
Avant-Garde
Bandwagon
Transfer
Testimonial
9
An example of authority when researching a topic is...
the crazy guy downtown who likes to yell at people.
my best friend.
someone who specializes in the topic.
my mom because she knows best.
10
Which advertising strategy dominates in the following advertisement?
Bandwagon
Authority
Put downs
Cute celebrities
11
Which advertising strategy is used here?
Product comparison
repetition
Free and bargain
Testimonial
12
What is the main advertising strategy being used here?
Family Fun
Cool factor
Facts and Figures
Humour
13
This advertising strategy uses numbers, percentages, and/or statistics.
Avant-Garde
Transfer
Facts and Figures
Bandwagon
14
Which advertising strategy is this ad using?
Peer approval
Sound good
Humour
scientific appeal
15
What advertising strategy makes it seem like everyone else is buying a product?
Testimonial
Bandwagon
Avant-Garde
Transfer
16
Which advertising strategy is being used in the advertisement here?
Emotional Advertising
Fear/Shock factor
Avant-Garde
Celebrity Endorsement
17
Which strategy is this ad using?
Nurture
Escape
Authority
Put downs
18
Which advertising strategy is used here?
Transfer
Name-calling
Scientific Appeal
Testimonial
19
"Getting Away" to a paradise-like environment is this strategy's key play
Bandwagon
Facts and figures
Humour
Escape / excitement
20
Which advertising strategy is this ad using?
Scientific appeal
Sounds good
Repetition
Product comparison
