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Nike’s IMC Quiz Flashcards | StudBud
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Nike’s IMC Quiz
Nike’s IMC Quiz
5 terms
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StudBud Administration
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1 play
Ouiz Q’s based on Nike
Flashcards
5 cards
F
Practice quiz
P
Host live
L
Questions
5
Answers
1
What is the marketing called when Nike collaborates with influencers and athletes?
Social Media Marketing
Influencer Marketing
Email Marketing
Guerrilla Marketing
2
1. What is Nike’s iconic slogan that reflects its brand philosophy?
Because you are worth it
Think Different
Just Do it
Impossible is Nothing
3
What IMC strategy involves Nike encouraging users to share workout stories on social media?
Content Marketing
Public Relations
User-Generated Content
Direct Selling
4
Which major global sports event does Nike use to showcase its IMC strategy?
Super Bowl
Wimbledon
Tour de France
The Olympic Games
5
2.Which famous basketball player has a signature shoe line with Nike?
Kobe Bryant
All of the above
LeBron James
Michael Jordan
