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Advertising Year 7 - Overview Flashcards | StudBud
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Advertising Year 7 - Overview
Advertising Year 7 - Overview
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Flashcards
22 cards
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Questions
22
Answers
1
What is a slogan?
A short striking phrase
A Blurb
A word
The name of the product
2
What is the Symbol in this Advertisement?
Keys to represent a gun
The title
The blurb
The Keys
3
What persuasive technique is being used?
Bandwagon
Magic ingredients
Weasel Words
Association/Star Power
4
What is
patriotism
?
The idea that taking on certain idea will show your love for your country
The idea that you will win the war
The idea that your country is the best
The idea that you will love you product
5
What is a weasel word?
A cheeky weasel
A weasel trying to promote a product
A word that looks like a weasel
A phrase use to promote a product with out making a scientific promise.
6
What appeal does this Ad use?
Ethos
Logos
Pathos
7
Advertisements are designed to Target different Audiences?
True
False
8
What is bandwagon?
A type of propaganda to get students to be happy
A type of propaganda to target children
A type of propaganda used to get their target audience to jump on board.
A type of propaganda to show your love for your teacher
9
What is ethos?
Appeals that rely on a persons emotions and feelings.
Appeals that rely on a persons credibility or image (celebrity)
Appeals that rely on an audiences logos and reasoning
A strong slogan
10
What is pathos?
Appeals that rely on a persons credibility
Statistics and Facts
Appeals that rely on the audiences logic and reasoning
Appeals that rely on emotions and feelings.
11
An Advertisement is....?
Just a radio commercial
Just a TV Commercial
A friend telling you to buy something
A Notice or an Announcement promoting a particular product, idea or service
12
What appeal does this Ad use?
Logos
Ethos
Pathos
13
What is a form of Advertising that is located besides road, buildings and big companies?
A Magazine Ad
A Radio Ad
A Billboard Ad
A Big Ad
14
What is star
power/association?
Associating a product with a particular animal
Associating a product with a particular slogan
Associating a product with a particular colour.
Associating a product with a particular celebrity or famous figure
15
What appeal does this Ad use?
Logos
Pathos
Ethos
16
What appeal does the Ad use?
Pathos
Ethos
Logos
17
What is logos?
Appeals that rely on a persons credibility or image.
Appeals that rely on emotions and feelings.
Appeals that reply on the audiences logic and reasoning.
18
Which product "gives you wings"?
V Energy
Kentucky Fried Chicken
McDonalds
Red Bull
19
What persuasive technique is being used?
Association/Star Power
Weasel Words
Patriotism
Bandwagon
20
What persuasive technique is the advertisement using?
Star Power/Association
Weasel Words
Bandwagon
Magic Ingredients
21
What persuasive technique is being used in the Ad?
Michael Phelps
Star Power/Association
Bandwagon
Magic Ingredients
22
Who is this Advertisement Targeting?
People who consume sugary beverages
Adults
Children
Australians