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103.1 - 103.8 | Business Development Lesson Challenges Flashcards | StudBud
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103.1 - 103.8 | Business Development Lesson Challenges
103.1 - 103.8 | Business Development Lesson Challenges
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1
The esthetician's/client’s name, scheduled service, date of app., app. time & client’s phone # should all be included in
Fedral income tax form
State income tax form
Appointment book
I-9 form
2
Which of the following generations was born between 1980 and 2000 and is especially brand-loyal?
Baby Boomers
Gen X
Millennials
Gen Z
3
Setting what type of S.M.A.R.T. goal will help you avoid procrastination?
Specific
Timely
Measurable
Achievable
4
Which of the following is NOT a necessary element for ensuring staff synergy?
Lack of procedures
Clear, shared vision
Open and clear communication
Learning culture
5
Features of a product are its characteristics, which might include:
Perfect for traveling
Economical purchase
Renewing effect
Size of container
6
All of the following actions describe how to create a plan to achieve your goals EXCEPT:
Create a budget
Create a set of objectives and tasks
Avoid alternate plans
Identify resources
7
Which of the following descriptions identifies the meaning of clientele?
People who have never visited the salon/spa and are not likely to visit
People who do not pre-book appointments following the first visit
People who live out of the area and visit the salon/spa once every 5 years
People who make habitual use of services of another person
8
A collection of your creative work and documents to show potential clients or employers is known as a(n):
Application
Portfolio
Reference
Resumé
9
Which of the following statements describes what you should do if you are asked a question that seems discriminatory?
Give a false answer
remain defiantly silent
Politely decline to answer
Answer the question truthfully
10
All of the following terms are examples of post-op complications EXCEPT:
Severe skin redness
Bruising of the skin
Signs of scarring
Proper wound healing
11
Barriers to the effective use of time include all of the following factors EXCEPT:
Good sleep habits
Poor planning
Procrastination
Cluttered workspace
12
Which of the following phrases describes the ambiance component of comforts?
Offering up-to-date magazines
Soft, relaxing lighting
Slow, peaceful music
Using aromatherapy scents
13
Injected toxins that block nerve impulses and temporarily paralyze muscles that cause facial wrinkles are called:
Neuromodulators
Polylactic acids
Collagen stimulators
Permanent fillers
14
The following descriptions are all benefits of a product EXCEPT:
Concentrated formula
Economical purchase
Perfect size for traveling
Renewing effect
15
Renting or leasing a workstation from a building owner would represent which of the following situations?
Independent contractor
Corporation
Sole proprietorship
Partnership
16
Rhinoplasty is surgery to reshape the:
Lips
Nose
Mouth
Eyes
17
"Out of the products I showed you today, this is 1 I would rec. not leaving without,” is an ex. of a:
Cross-selling
Retail selling
Link selling
Closing the sale
18
Which of the following statements would offer a solution to procrastination?
Making a prioritize to do list
Saying yes to everyone
Getting less sleep
Having a cluttered workspace
19
Non-ablative lasers produce effects such as:
Removing excess fat
Paralyzing facial muscles
Hair removal
Lifting drooping upper eyelids
20
An efficient working space for each esthetician is:
200-300 sq. ft.
50-75 sq. ft.
120-150 sq. ft.
over 300 sq. ft.
21
A client retention strategy in which clients reserve a future app. before leaving during their current visit is called:
Referral
Pre-booking
Upselling
Retention
22
What percentage of the total salon/spa expenses generally represents compensation for the owner and employees?
0.45
0.75
0.1
0.25
23
An agreement on how things are to be done in the salon/spa so things happen in a uniform way is called
Consistency
Accountability
Pre-booking
Treatment
24
Which of the following services is considered in-scope for an esthetician?
Superficial chemical peels
Ablative lasers
Deep peels
Dermal fillers
25
Services regulated by a cosmetology board or local laws are considered:
Post-operative
Surgical procedures
In-scope
Out-of-scope
26
Details of a short-term goal might include all of the following examples EXCEPT:
Own your own salon/spa in 5 years
Get a job at XYZ spa
Create a social-media plan
Save $3,000 for education
27
Which of the following concepts involves convincing new clients to return and become lifelong clients?
Client factor
Client profile
Client retention
CRM
28
A set income given to an employee on a weekly or monthly basis is known as:
Stock
Salary
Commision
Booth rent
29
Shelly had a client who was very pleased with her services. Her client recommended Shelly to a friend. This is a(n):
Referral
Prebook
Upsell
Client factor
30
Considering a client’s lifestyle, diet, medical issues & sub concerns means considering skin therapy from which approach
Identification
Recommendation
Retailing
Holistic
31
Which of the following time periods identifies the consideration for a short-term goal?
3 years
2 years
1 year
5 years
32
The process that gives you access to people and resources within the industry that can provide you with opportunities:
Marketing
Client factor
Networking
Client referral
33
A goal you believe can be accomplished represents which of the following S.M.A.R.T. goals?
Timely
Measurable
Realistic
Specific
34
Which of the following terms refers to all money owed?
Assets
Liabilities
Net worth
Financial status
35
Which of the following elements could cause staff synergy to go awry?
Effective communication
Mutual respect
High staff turnover
Respectful atmosphere
36
To be granted future loans, it is important to pay loans on time and avoid:
Compensation
Insurance
Default
Taxes
37
When organizing stock for a retail display, group products by brand or:
Category
Price
Aroma
Size
38
The salon/spa exterior, décor, music and sounds, and air and ventilation are all components of:
Ambience
Shared accountability
Synergy
Personalized approach
39
Before an interview begins, you might be asked to fill out a(n):
Resumé
Reference
Portfolio
Application
40
The type of bus. ownership in which 2/more persons share all costs of opening, operating and maintaining the business:
Franchise
Corporation
Sole Proprietorship
Partnership
41
All of the following descriptions apply to an independent salon/spa EXCEPT:
Uses a set business plan provided by a parent company
Owner(s) make all the decisions in terms of dećor
Represents the majority of salon/spas will probably encounter
Owner(s) make all the decisions in terms of pricing and services
42
Workers' Compensation Insurance is needed to protect the:
Salon/spa
Advertisers
Inventory
Employee
43
Tracking your progress is accomplished in which of the S.M.A.R.T. goals?
Specific
Achievable
Timely
Measurable
44
Eyelid surgery to remove excess fat, skin or muscle from the upper and lower eyelids is known as:
Liposuction
Blepharoplasty
rhytidectomy
Rhinoplasty
45
What doc introduces you to the salon/spa & offers a brief summary of why you would like to be employed at the salon/spa?
Portfolio
Reference
Resumé
Cover letter
46
Which of the following business types is owned by the shareholders and formed under legal guidelines?
Corporation
Franchise
Sole proprietorship
Partnership
47
All of the following descriptions are general guidelines for establishing prices for services & retail products EXCEPT:
Create a profile of a clientele
Develop a salary structure
Conduct a market survey
Compare market pricing
48
Before a salon/spa owner can hire employees, they need to apply for a:
Social Insurance Number
Social Security card
Driver's license
Federal Employer Identification Number
49
Treating your client like an important, valued individual is known as:
Cooperation
Staff Synergy
Shared accountability
Personalized approach
50
Relevant client attributes and characteristics combined with the financial value of a client are referred to as the:
Client referral
Target market
Client factor
Client profile
51
Gowns, towels, linens and furniture fabrics are examples of a salon/spa ambiance component known as:
Treatments
Benefits
Displays
Touchables
52
During a job interview it is very important to:
Tell a lot of stories
Stay calm and be yourself
Stretch the truth if necessary
Tell the interviewer whatever you think he/she wants to hear
53
Selling additional services to clients beyond what they originally scheduled for a visit is called:
Upselling
Promoting referrals
Client retention
Prebooking
54
All of the following examples represent the team approach EXCEPT:
Sharing knowledge
Reaching out the other professionals
Not managing downtime constructively
Having common goals
55
The removal of excess fat deposits in specific areas of the body with the use of a cannula inserted under the skin is:
Rhytidectomy
Rhinoplasty
Liposuction
Blepharoplasty
56
Which of the statements represents a specific goal?
I will most likely get a job somewhere close to where I might live.
I will easily get a job
I will get a job
I will get an entry-level position in a reputable salon/spa after grad.
57
Which of the following concepts creates a harmonious and predictable environment?
Ambience
Synergy
Music and sounds
Personalized approach
58
Which buyer type wants to save money at all costs and is not as interested in quality of the product as price?
Logical
Stubborn
Ready
Bargain
59
A goal you know you can complete because someone did it before is considered:
Timely
Specific
Measurable
Achievable
60
Procedures in the salon/spa that ensure all products are accounted for is known as:
Scheduling
Budgeting
Advertising
Inventory control
61
The exchange of services, products or expertise for money is known as:
Recommending
Selling
Assessing
Analyzing
62
Surgery to improve the signs of aging in the face, also called a facelift, is:
Rhytidectomy
Blepharoplasty
Rhinoplasty
Liposuction
63
Jane noticed in her appointment book that all available appointments were scheduled for Thursday. This is called:
Full book
Upsell
Target market
Prebook
64
Of the items listed, which one is NOT considered a benefit?
Paid holiday
Paid vacation
Salary
Sick day
65
Products purchased by the salon/spa owner for use during services and for retailing are known as stock in quantity or:
Overhead
Inventory
Turns
Commissions
66
Net worth is calculated by subtracting liabilities from:
Students loans
Assets
Loan balances
Charge accounts
67
All of the following guidelines are ways to demonstrate your personalized approach EXCEPT:
Ensure client comfort
Give guest your undivided attention
Remain positive
Not checking on previous treatment information
68
Passion as a work principle can be described as:
Showing up on time and ready to work
Not waiting to be told what to do
Getting along with coworkers
Showing that you love what you do
69
Which of the following time periods identifies the consideration for a long-term goal?
6 months
1 year
3 months
5 years
70
Ecchymosis is the medical term for:
Redness of the skin
Scarring of the skin
Infection of the skin
Bruising of the skin
71
Susan earns an additional payment based on the number of clients she sees. What type of compensation is Susan receiving?
Salary plus commission
Salary
Commission
Workers' Compensation
72
Which type of insurance protects the salon/spa owner from financial loss due to an employee’s negligence?
Premise
Product liability
Unemployment
Malpractice
73
Showing up on time and ready to work is the work principle:
Efficiency
Teamwork
Dependability
Initiative
74
The average amount spent on services and retail by a salon/spa client during one visit is known as a(n):
Average ticket
Client factor
Full book
Target marketing
75
Which of the following buyer motivations is perhaps the easiest to recognize in the salon/spa?
Want
Dislike
Like
Need
76
When team members have each other’s backs, it is an example of a:
Learning culture
Clear, shared vision
Positive, cooperative atmosphere
Competitive edge
77
Which form of advertising involves sending postcards or flyers to prospective clients?
Direct-mail advertising
Word-of-mouth advertising
Involvement in community affair
Social media
78
Pareto’s principle is called the:
80/20 rule
90/10 rule
60/40 rule
50/50 rule
79
A brief, written account of personal, educational and professional qualifications and experience is known as a:
Reference
Portfolio
Resumé
Cover letter
80
Which buyer type wants to know all of the facts about the product, thinks carefully about buying, without much regard?
Logical
Bargain
Ready
Stubborn