Methods of Persuasion - ELP

Ethos relies on what to persuade?

A magazine ad shows people smiling while smoking cigarettes.

A child is shown covered in bug bites after using an inferior bug spray.

Sprite Zero is 100% sugar-free.

Nearly 25% of all car accidents are caused by drivers using cell phones while driving.

Since my little brother has to start school before me, I should let him shower first.

My coach suggested I cross-train on Sundays to work different muscle groups.

Logos relies on what to persuade?

People who need more energy drink Red Bull Energy Drink.

As a doctor I'm qualified to tell you this course of treatment will generate the best results.

Tiger Woods endorses Nike.

A 32-oz. bottle of Tide holds enough to wash 32 loads.

A commercial shows an image of a happy couple riding in a Corvette.

By donating only fifty cents a day, you can help give a child clean drinking water.

 Advil Liquid-Gels provide up to 8 hours of continuous pain relief.

Pathos relies on what to persuade?

Jordan is better than LeBron James because Jordan won 6 championships, James has only won 2.

Miley Cyrus appears in Oreo advertisements.