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ADS 241 Super Happy Fun Comprehensive Quiz Time Flashcards | StudBud
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ADS 241 Super Happy Fun Comprehensive Quiz Time
ADS 241 Super Happy Fun Comprehensive Quiz Time
76 terms
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StudBud Administration
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Flashcards
76 cards
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Practice quiz
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Questions
76
Answers
1
What classification of typeface is being represented?
Display
Blackletter
Serif
Old School
2
What is being referenced by the blue areas?
Bracketing
Serif
Terminal
Descender
3
This is an example of what?
Widow
Orphan
Poor kerning
Justified text
4
What is "justified" text?
A block of text that has no ragged edge on either side
A unit of measurement equal to the point size of the text
Body text with a short line length
A white line running through a body of text
5
What classification of typeface is being represented?
Roman
Sans Serif
Novelty
Slab Serif
6
What classification of typeface is being represented?
Serif
Script
Sans Serif
Blackletter
7
What kind of grid is being represented in this photo?
Columnar Grid
Manuscript Grid
Modular Grid
Spatial Grid
8
The smaller type gets, the more important kerning becomes.
True
False
9
Typography exists to honor content. It should:
Be legible plus "something more"
Be beautiful with a large amount of ornamentation
Reside comfortably on the page
Attract the reader
10
What is being referenced by the space between the blue lines?
Capline
Meanline
X-Height
Baseline
11
What font has been used more than any other on Movie Posters?
Gotham
Trajan
Palatino
Times New Roman
12
What is being referenced by the blue area?
Bowl
Stroke
Counter
Stem
13
What is represented in this photo?
Tablet of Rameses
Blarney Stone
Rosetta Stone
Cuneiform Tablet
14
What is being referenced by the blue area?
Stem
Terminal
Bowl
Counter
15
What is the optimum size of a first line indent?
.5 inches
12 points
1 inch
1 em
16
What is being referenced by the blue area?
Spine
Cross Bar
Cross Stroke
"T" Bar
17
What style of axis is represented in figure #3?
None
Italic
Rational
Humanist
18
What classification of typeface is being represented?
Roman
Sans Serif
Display
Script
19
This is an example of which Gestalt principle?
Continuation
Similarity
Proximity
Closure
20
The following is an example of what?
Italics
Point Size
Ligatures
Modulation
21
“Match the visual relationships between all graphic elements to their actual relationships"
Place items together on a page that belong together.
Choosing historically accurate typefaces
Removing widows and orphans
Making sure that the style is in harmony with the message.
22
What is being referenced by the blue line?
Baseline
Capline
Meanline
Point Size
23
What is being referenced by the blue areas?
Serifs
Meanline
Descenders
Ascenders
24
What kind of grid is being represented in this photo?
Columnar Grid
Modular Grid
Spatial Grid
Manuscript Grid
25
Which is the preferred way to stack type?
a
b
26
This is an example of what?
Widow
Orphan
Hanging Chad
Em
27
The following is an example of poor ______?
Tracking
Leading
Kerning
Bracketing
28
This is an example of which Gestalt principle?
Similarity
Continuation
Proximity
Closure
29
Which would be the preferable way to set a list of numbers with decimals?
a
b
30
What is being referenced by the blue area?
Cross Bar
Serif
Eye
Spine
31
Who invented Italics?
John Fust
Aldus Manutius
Johannes Gutenberg
Steve Gutenberg
32
What is being referenced by the blue areas?
Bowls
Counters
Descenders
Ascenders
33
What is represented by the blue lines?
Italics
Axis
Contrast
Modulation
34
When mixing typefaces in a project, choose faces that are:
similar in appearance, not in philosophy
similar in philosophy, not in appearance
either all serif or all sans serif
never mix typfaces in a project
35
What is being referenced by the blue area?
Bracketing
Counter
Stem Stroke
Modulation
36
What font is used in the Stranger Things logo?
Lubalin Graph
ITC Benguait
Gotham
Spooky Sans
37
What classification of typeface is being represented?
Display
Script
Sans Serif
Serif
38
Each of these typefaces is set in the same point size. What is one reason why one may appear larger than another?
modulated stroke
humanist axis
increased x-height
addition of serifs
39
When using drop caps in a design, each new paragraph should start with the same style of drop cap.
True
False
40
what specific concept are we dealing with when we say: “Decide what is important and in what order”.
Font Styles
Readability
Choosing Typefaces
Hierarchy
41
Who was the inventor of the western printing press?
Bi Sheng
Aldus Manutius
John Fust
Johannes Gutenberg
42
For abbreviations found in the midst of normal text, it is advisable to use:
Small Caps
Italics
Bold, all capitals
Underlines
43
When should one use a drop cap?
When a new, modern feel is desired
When the body copy leading is very large
When the body copy leading is very small
When an older, traditional feel is desired
44
The following is an example of increased ______?
Point Size
Tracking
Kerning
Leading
45
Fonts with high contrast should typically be printed on textured paper, as to match their historical styling.
False
True
46
Which of the following is an example of text figures?
b
a
47
It can be assumed that all text, both display and body copy, should be manually kerned
False
True
48
What is represented in the following photo?
Time Machine
Western Printing Press
Medieval Torture Device
Panini Press
49
This is an example of which Gestalt principle?
Similarity
Closure
Proximity
Continuation
50
The following is an example of increased ______?
Leading
Point Size
Kerning
Tracking
51
Why should you increase leading as you increase line length?
to increase legibility and decrease doubling.
to decrease the chance of creating “rivers” in the text
to make the body text appear larger
to make the page appear darker in color
52
What is the optimum line length for continuous reading as found in book text?
.5 Alphabets ~ 13 Characters
2.5 Alphabets ~ 66 characters
3 Alphabets ~ 78 Characters
1.5 Alphabets ~ 40 Characters
53
4 is the optimal number of typefaces for a given project
False
True
54
The following is an example of what?
Widow
Over-hyphenation (pig bristles)
Text River
Orphan
55
The following is an example of what?
Tracking
Italics
Ligature
Keming
56
What style of axis is represented in figure #1?
Humanist
Italic
None
Rational
57
What font did the movie Avatar use for its logo & subtitles?
Comic Sans
Papyrus
Lubalin Graph
Futura
58
What style of axis is represented in figure #2?
Humanist
Italic
None
Rational
59
This logo exemplifiess good use of which Gestalt principle?
Similarity
Proximity
Figure / Ground
Continuation
60
What is being represented by the arrow?
Kerning
Leading
Point size
Tracking
61
What classification of typeface is being represented?
Blackletter
Display
Sans Serif
Script
62
What was the first book produced on the western printing press?
The Bay Psalm
Harry Potter and the Goblet of Fire
The Book of Kells
42 Line Bible
63
Comic Sans was originally created for what program?
Adobe Cartoon Creator
Microsoft Word
Microsoft Bob
Quark Xpress
64
"Rag" refers to what?
A white line running through a body of text
The rough edge on either side of a text block
A unit of measurement equal to the point size of the text
Justified text
65
What is being referenced by the blue area?
Bowl
Terminal
Stem
Counter
66
The text on the left represents what classification of typeface?
Monospaced
Monotracked
Double Spaced
Untracked
67
Lubalin Graph is based off of what other typeface?
Helvetica
Futura
Avenir
Avant Garde
68
This is an example of what phenomenon?
Widow
Pig-bristles
Text river
Orphan
69
What is being referenced by the blue line?
X-height
Capline
Baseline
Meanline
70
What is the optimum line length for tabloid/magazine reading?
3 Alphabets ~ 78 Characters
2.5 Alphabets ~ 66 characters
1.5 Alphabets ~ 40 Characters
.5 Alphabets ~ 13 Characters
71
What is an em?
Unit of measurement equal to 72 points
A unit of measurement equal to the point size of the text
Three dashes in a row (---)
The space between punctuation marks
72
Headlines are always best set in all capitals.
True
False
73
What is being referenced by the blue areas?
Counter
Serifs
Ascender
Bracketing
74
Why were italics invented?
To add interest to body copy
To save money
To standardize typography throughout Europe
To make text appear larger
75
What is being referenced by the blue areas?
Descender
Serifs
Counter
Stem
76
What three languages are represented on the Rosetta stone?
Hieroglyphs / Greek / Phoenician
Etruscan / Demotic / Greek
Hieroglyphs / Demotic / Greek
Hieroglyphs / Greek / Roman