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Humans - Industry & Audience Media A Level Flashcards | StudBud
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Humans - Industry & Audience Media A Level
Humans - Industry & Audience Media A Level
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Humans - Industry & Audience Media Studies A Level 2019
Flashcards
38 cards
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Practice quiz
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Questions
38
Answers
1
How does Humans “reflect cultural diversity of the UK’
All the characteristics have heritage elsewhere from UK
All the synths are of white ethnicity
Max & Fred are black British citizens
Anita - Chinese, Leo - Irish, George - USA, Max - Black
2
Who distributed Humans?
BBC America
Sundance TV
AMC networks
AMC studios
3
AMC studios is a pay TV channel owned by...?
British entertainment company ‘AMC networks’
Australian entertainment company ‘AMC networks’
French entertainment company ‘AMC networks’
American entertainment company ‘AMC networks’
4
How does the Person Synthetics trailer target parents & children?
“Adult settings are always a bit of fun” sexual connotation
Sally loves animals so can care for pets & children
“perfect in every way” IR to Mary Popins - fantasy now real
“The help you’ve always wanted” - struggles with chores
5
How is risk minimised? - Hesmondhalgh
Quality marks of C4 & AMC - high expectations = presold
Adaptation of successful series ‘real humans’
All of the above
Co-production of C4, AMC & Kudos minimises financial risk
6
Why did a Persona Synthetics website & Social media page launch?
Legitimise fake brand & allowing discussion around AI online
Persona Synthetics was becoming a real brand
7
Why did Persona Synthetics launched alongside #humans?
To create a social media buzz linking Humans to PS
To imply the synths were real human replacements
8
Humans was based what Swedish series?
Real humans
Humans real
Robots real
Real robots
9
How are audiences maximised? - Hesmondhalgh
C4 guarantees UK audience & AMC guarantees US audience
Star appeal - different ages e.g William Hurt & Colin Morgan
All of the above
#humans profile raised through PS & social media buzz
10
Powerful production & distribution companies create conditions for..?
High budget (£12 million)
High expectations
High production values
High chance of self esteem
11
What was the budget for series 1?
£11 million
£10 million
£12 million
£13 million
12
When did Endemol & Shine merge to become a conglomerate?
2005
2015
1985
1995
13
C4’s role as a PSB includes...?
All of the above
“Be innovative & distinctive”
“Reflect cultural diversity of the UK”
“Stimulate public debate on contemporary issues”
14
What was the twitter page called?
We are people
We are real
We are humans
We are here
15
Who is the parent company of Kudos?
Media conglomerate Endemol shine
Media conglomerate Vinendi SA
16
Who is the secondary audience for humans?
Young females - sex appeal of Simon the synth
More alternative/niche - nonlinear & flexi narrative, enigma
Young males - generically more interest in sci-fi
Sci-fi fans
17
How did the website foreshadow aspects of the humans narrative?
‘Technological difficulties’ - malfunctioning synths
Sneak peaks to family drama between Laura & Joe
18
What is previous successful work of Endemol Shine?
This morning & Loose Woman
Big brother & Benidorm
Mock of the Week & Have I got news for you
Master chef & Biggest loser
19
What features of the Humans DVD cover connote the narrative/genre?
Upside down A = modern world changed due to AI
Half face = duality half synth half human
Blue/green colour codes = sci-fi genre
Immaculate complexion of Anita = postmodern simalacrum
20
What is Kudos?
British film, tv, radio & magazine company
American film, tv, radio & magazine company
British film & production company
British production & distribution company
21
Who is the primary audience for humans?
Main streamers - trusted brands & familiar genres
Cross gender & age - identify with variety of characters
Fans of TV drama - C4 & AMC
ABC1 - Main characters are middle class
22
Channel 4’s most successful drama since?
2002
1992
1982
1972
23
In 2016 how many productions did ES produce on how many channels?
500 productions, 283 channels
700 productions, 267 channels
486 productions, 300 channels
600 productions, 354 channels
24
What was the (fake brand) Persona Synthetics Regent Street stunt?
Synths could be bought at Selfridges
Customise your own synth through 2 metre high screen
Public interacted with synths through Microsoft Kinect Tech
Synths were set free to walk around Regent street
25
What are examples of Kudos’ previous successful work?
Broadchurch
The Returned
Orange is the New black
Life on Mars
26
Who produced Humans?
Kudos & AMC
BBC & BFI
Channel 4, AMC studios & Kudos
Channel 4 & Canal+
27
How does Humans “stimulate public debate on contemporary issues?”
Creates discussion around AI & fears due to tech advances
It is rare to have an Asian leading role - debate about race
28
Who owns Endemol Shine?
21st century fox & Apollo Global Management
Walt Disney & Apollo Global Management
29
Apply the Diversion ‘uses & gratifications model’ to Human’s appeal
Humans diverts from the usual sci-fi to appear unique
Flexi narrative - Leo’s action & Laura’s emotional drama
The Hawkins family represent diversity
Escapism - fantasy & surreal diverts is from the mundane
30
What are examples of AMC’s previous successful programs?
Breaking bad
River dale
Killing eve
The walking dead
31
C4 is a PSB, what are features of C4 as a PSB?
Not-for-profit
All of the above
Commercially funded by advertising
Left over money goes back into content - Robin Hood System
32
What we’re features of the Persona Synthetics trailer?
Same format as regular product advertisement
Familiar modern environment & nuclear family set up
Sally - cooking, cleaning, caring, sexual use
Targets parents & children
33
What features of the DVD cover appeal to the audience?
15 certificate
Alien figure on front cover
Sci-fi genre with family drama twist - Anita replaces Laura
2 step flow - Mail on Sunday ‘unsettling & gripping’
34
What was the reason for creating the fake brand ‘Persona Synthetics’?
To experiment with new technology, making new advances
Raise the platform recognition & hype of ‘Humans’
Raise speculation & anxiety to new AI actually launching
To see which synths the public preferred the most
35
What has the £12 million budget enabled?
Large scale Innovative marketing e.g. Persona Synthetics
All of the above
Funding of stars e.g. William Hurt, Colin Morgan, Gemma Chan
Special effects, Soundtrack, Realistic AI, Multiple settings
36
Who some subsidiaries of AMC networks?
BBC America & Sundance TV
BBC sport & Sundance drama
37
How does humans apply to being “innovative & distinctive”?
Recreates & improves the basis of ‘Real Humans’
Copies story line of ‘Real Humans’ with different characters
38
Apply the Identification ‘uses & gratifications model’ to Human’s appeal
Identification reinforced - Surface realism & verisimilitude
Universal themes - love, loss, betrayal
All of the above
Identity with characters - world similar to ours
