Unit 3: Market Research Review

The action or activity of gathering information about consumers' needs and preferences

Review games like Quiz, Blooket, & Quizlet help me remember the notes taken in class each week.

How do we effectively collect data?

How many steps are in market research?

Businesses understand that having a good idea of consumers & competition can give you an advantage.

__________ Is a specific group of consumers at which a company aims its products and services