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Persuasion
Persuasion
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1
COUNTERARGUMENT is
trying to convince through manipulation of information
never admitting that there's another side to your topic
predicting what the "other side" will say and refuting it
using emotional appeals to convince
2
The CLAIM in a persuasive paper is
the topic sentence
the writer's position on an issue
using personal credibility to convince
the support and examples
3
When reading a political cartoon, think about -
the quality of the drawing
the literal aspects of the picture
nothing
the social issue being discussed
4
Using Taylor Swift in a Coca-Cola ad is an example of which persuasive technique?
LOGOS
ETHOS
PATHOS
CLAIM
5
LOGOS as a persuasive technique
just makes me angry
uses credible people or celebrities
uses logic and reasoning, statistics and data
uses emotional appeals
6
Persuasion as a genre of reading and writing serves what purpose -
gives factual information only
allows writers a way to entertains
allows writers a way to convince others of their position
encourages people to fight with one another
7
What is the PURPOSE of persuasive writing, ads, or speeches?
to entertain
to inform
to lull the reader to sleep
to convince
8
Political cartoons and use of caricature persuade through -
using serious writing strategies
using literal descriptive techniques
using metaphors and humor
yelling at the reader
9
How is a persuasive speech different from written persuasion?
written persuasion is more exciting than a speech
you can't understand the tone as well in a speech
the speaker can't express emotions while speaking
you can use body language in a speech
10
Including lots of numbers and researched data to back up my claim is using which technique?
LOGOS
PATHOS
COUNTER ATTACK
ETHOS
11
A target audience is...
statistics, examples, and quotes
people not expected to buy a product
a group of people who get angry at commercials
the group of people toward which an argument is directed
12
Using ETHOS in persuasion
uses a credible person, organization, or celebrity
uses emotional appeals
uses lots of facts and statistics
is a waste of my time
13
It is important to understand both sides of an argument because...
I can manipulate people that way
It doesn't help to understand both sides
It can weaken my argument
it can help to strengthen my own argument
14
A sad, lonely puppy is shivering in the cold. Which appeal technique is being used?
LOGOS
PATHOS
ETHOS
TARGET AUDIENCE
15
PATHOS as a persuasive technique uses
logical appeal
emotional appeal
lots of data and statistics
expert opinions