Marketing of Sports Marketing

What category of sports is this?

is a group of workers who joined together to engage in negotiation for higher wages, benefits & working conditions

is using sports to market products and capitalizes on the popularity of sports.

Sports and entertainment are _________ industries

_____________are paid to play a sport as a form of entertainment.

Which is not a way to manage risk at a sporting event?

What category of sport is this ?

segmenting market based off of age, income,race and gender

this occurs when owners refuse to allow the players to work

is the term used to describe the growth of international economic relationships

A strategy to offset business risks

is a court order stopping or forbidding an action such as a strike or lockout.

an athlete who has proven to be among the best at their respective positions in their sports

is the activity of influencing how people choose to spend their time and money on entertainment

Segmenting a market based off of physical locations

is the contract negotiated by the players’ association and the owners of the team.

What category of sport is this?

consists of a large number of sub-industries devoted to entertainment. ​The term applies to movies, television and radio

a group of customers with shared needs and wants that is separated from the total market in which a business focus on

segmenting a market based on attitude, beliefs and interest

occurs when the players refuse to work.

is a physical activity that is governed by a set of rules and is often engaged in competitively