Hacking Growth - 3

Explore the importance of compelling products and learn from the failures and successes of companies like Everpix, eBay, Amazon, WhatsApp, and more

Flashcards24 cardsFPractice quizPHost liveL

Questions 24

Answers

1
What is Amazon's growth equation focused on?
Customer reviews
Prime subscriptions
Vertical expansion
Global reach
2
What was the critical metric for Facebook's early growth?
Photo uploads
Likes per post
Friend requests
Monthly active users
3
How did Airbnb initially boost New York bookings?
Discount codes
More listings
Advertising campaigns
Better photos
4
Which strategy did Everpix avoid using?
Mandatory sign-ups
Email marketing
Freemium model
Paid advertisements
5
What was Everpix's user conversion rate?
49%
12.4%
1%
55,000%
6
What was the impact of better listing photos for Airbnb?
Increased traffic
Doubled bookings
Higher user ratings
More reviews
7
What does eBay's GMV stand for?
Global Merchandise Verification
General Merchandise Value
Gross Merchandise Volume
Goods Market Value
8
What was a key discovery by Twitter's growth team?
Profile completions
30 followers
Tweets per user
Daily logins
9
What does LinkedIn's growth heavily rely on?
Job postings
Total sign-ups
Daily active users
Network connections
10
What does the growth equation for Inman News include?
Ad impressions
Number of articles
Social media likes
Website traffic
11
What does Airbnb's North Star focus on?
New sign-ups
Listings added
Nights booked
User reviews
12
What was a key insight for WhatsApp's growth?
Free calls
Media sharing
User privacy
Message volume
13
What was Twitter's user retention strategy?
Verified accounts
Following balance
Trending topics
Promotional tweets
14
What metric is crucial for eBay's growth?
Page views
Items listed
User registrations
Daily visitors
15
What was the main focus of Everpix's product improvement?
Subscription model
Photo sharing
Memory features
User interface
16
What was the focus of LinkedIn's early growth?
Job applications
Group participation
Profile completion
User activity
17
What was the main focus of Facebook's growth team in 2009?
Data improvement
Global expansion
Ad revenue
User engagement
18
What does GMV indicate for eBay?
Customer satisfaction
Profit margins
Employee performance
Operational efficiency
19
What does Uber's growth depend on?
Corporate partnerships
App installations
Number of drivers
Marketing campaigns
20
What was the primary focus of eBay's growth experiments?
Items listed
User registrations
Increasing buyers
Ad clicks
21
What metric did Airbnb focus on to measure success?
Property listings
Nights booked
User feedback
Website visits
22
What was a significant finding about Twitter's user behavior?
Profile updates
Follower interaction
Hashtag usage
Tweet frequency
23
What is the primary cause of Everpix's failure?
Ineffective marketing
Lack of growth focus
Poor product design
High operating costs
24
What was WhatsApp's North Star metric?
App downloads
Active users
International calls
Messages sent

Hacking Growth - 3 Flashcards | StudBud

Hacking Growth - 3

24 termsStudBud Administration

Explore the importance of compelling products and learn from the failures and successes of companies like Everpix, eBay, Amazon, WhatsApp, and more

Flashcards24 cardsFPractice quizPHost liveL

Questions 24

Answers

1
What is Amazon's growth equation focused on?
Customer reviews
Prime subscriptions
Vertical expansion
Global reach
2
What was the critical metric for Facebook's early growth?
Photo uploads
Likes per post
Friend requests
Monthly active users
3
How did Airbnb initially boost New York bookings?
Discount codes
More listings
Advertising campaigns
Better photos
4
Which strategy did Everpix avoid using?
Mandatory sign-ups
Email marketing
Freemium model
Paid advertisements
5
What was Everpix's user conversion rate?
49%
12.4%
1%
55,000%
6
What was the impact of better listing photos for Airbnb?
Increased traffic
Doubled bookings
Higher user ratings
More reviews
7
What does eBay's GMV stand for?
Global Merchandise Verification
General Merchandise Value
Gross Merchandise Volume
Goods Market Value
8
What was a key discovery by Twitter's growth team?
Profile completions
30 followers
Tweets per user
Daily logins
9
What does LinkedIn's growth heavily rely on?
Job postings
Total sign-ups
Daily active users
Network connections
10
What does the growth equation for Inman News include?
Ad impressions
Number of articles
Social media likes
Website traffic
11
What does Airbnb's North Star focus on?
New sign-ups
Listings added
Nights booked
User reviews
12
What was a key insight for WhatsApp's growth?
Free calls
Media sharing
User privacy
Message volume
13
What was Twitter's user retention strategy?
Verified accounts
Following balance
Trending topics
Promotional tweets
14
What metric is crucial for eBay's growth?
Page views
Items listed
User registrations
Daily visitors
15
What was the main focus of Everpix's product improvement?
Subscription model
Photo sharing
Memory features
User interface
16
What was the focus of LinkedIn's early growth?
Job applications
Group participation
Profile completion
User activity
17
What was the main focus of Facebook's growth team in 2009?
Data improvement
Global expansion
Ad revenue
User engagement
18
What does GMV indicate for eBay?
Customer satisfaction
Profit margins
Employee performance
Operational efficiency
19
What does Uber's growth depend on?
Corporate partnerships
App installations
Number of drivers
Marketing campaigns
20
What was the primary focus of eBay's growth experiments?
Items listed
User registrations
Increasing buyers
Ad clicks
21
What metric did Airbnb focus on to measure success?
Property listings
Nights booked
User feedback
Website visits
22
What was a significant finding about Twitter's user behavior?
Profile updates
Follower interaction
Hashtag usage
Tweet frequency
23
What is the primary cause of Everpix's failure?
Ineffective marketing
Lack of growth focus
Poor product design
High operating costs
24
What was WhatsApp's North Star metric?
App downloads
Active users
International calls
Messages sent