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Exam 1 Mass Comm and Society Flashcards | StudBud
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Exam 1 Mass Comm and Society
Exam 1 Mass Comm and Society
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1
The average digital gaming player is how old?
32
12
49
22
2
A&R agents refuse to do the work of talent scouts who discover and develop new artists
False
True
3
In Detroit in the 1960s this record label had popular stars such as the Jackson 5, the Supremes, and Smokey Robinson.
Temptations
Motown
SESAC
Sony
4
Artists are not legally allowed to bypass label representation
False
True
5
Facebook's launch of the Metaverse was it's most successful creation ever
False
True
6
A misheard song lyric is an example of?
A glitch in the Matrix
Not paying attention
Selective exposure
misperception
7
What was wrong with the first sound recording machine?
It couldn't play back the sound
used flammable materials and frequently caught on fire
It became illegal
It was stolen
8
When did the internet become a mass medium?
The creation of SoundCloud
Html and the Web
When Netflix went diskless
With the creation of email
9
What are the top three major music labels?
Universal, Sony, Independent labels
There is no big three music labels, artists control most of the industry
Universal, Sony, Warner
There is no top three it is actually run by independent labels
10
In the early 20th century, Waterloo, Iowa had an amusement park called "Electric Park"
False
True
11
This person was the first to develop mixing and scratching techniques that became essential to Hip-Hop
Smokey Robinson
Marvin Gaye
DJ Cool Herc
Grandmaster Flash
12
The music industry is an example of an Oligopoly
False
True
13
"Sees technology as an independent force that appears out of nowhere and changes everything"
Deepfakes
Technological determinism
People over the age of 70
Selective exposure
14
A war on vinyl recoding disks in the late 40s and 50s resulted in a multi-song release record format
33 1/3 rpm 12-inch LP disks
45 rpm disks
78 rpm disks
Floppy Disks
15
ASCAP, BMI, and SEAC are examples of music performance right organizations
True
False
16
What do songwriters and publishers earn every time one of their songs is sold?
Performance royalties
Khol's cash
Mechanical royalties
ASCAP points
17
This famous artist was inducted into the military during his music career in 1958.
Jerry Lee Lewis
Elvis Presley
Montero Lamar Hill
Michael Jackson
18
Drugs and money were given to Deejays to promote certain songs on the radio. This is known as the Payola scandals
True
False
19
In-game advertisements are illegal in digital games
True
False
20
This deejay popularized the term rock and roll and played original R&B songs by black artists on the radio
Alan Freed
Smokey Robinson
Chuck Berry
Ray Charles
21
Attractive pieces of furniture were created to hide console audio equipment
True
False
22
Emile Berliner invented the first flat spinning disk. What was the advantage of this invention?
None of these options
Both of these options
The flat disks could be labeled in the center
The flat disks could be massed produced
23
In 1999 the music industry updated the CD format with two new formats, DVD Audio and Super Audio CD's. Which one won?
Super Audio CD
Neither format won- another unexpected format emerged
They both won
DVD Audio
24
The first black artist to make a bigger hit by covering a white artists song
Ray Charles
Little Richard
Alan Freed
Don Gibson
25
The music industry loved the invention of MP3 files in the 1990s
True
False
26
With what invention was the first time in history that communication surpassed the speed of transportation?
Radio
The telegraph
The Internet
The sound machine
27
This recorded music format currently generates the most money for the music industry
Live Music
Digital Downloads
Streaming
CD's
28
The idea of "selective exposure" in mass communication
Choosing in some way what media you use
The censorship of the Internet
The problem of digital media piracy
Avoiding all popular media
29
This black man became rock and rolls first drag queen and sex symbol for young white girls
Lil Nas X
Little Richard
Jerry Lee Lewis
Dick Clark
30
What is/are some examples of media as a Metaphor
Education and information
None of the above
All of the above
Art and entertainment
31
The record industry was negatively impacted by the arrival of the radio in the 1920s
False
True
32
The Audiotape revolutionized sound recording by enabling sound editing and multitrack recording
False
True
33
Rock and roll artists were shunned by the music industry because they pushed cultural and gender norms
False
True
34
This white performer has been called the "king of cover music"
Ray Charles
Alan Freed
Pat Boone
Dick Clark
35
This rock and roll deejay "tamed" rock and roll by only playing white artists
Marvin Gaye
Dick Clark
Drake
Chuck Berry
36
Who launched ARPAnet in the 1960s?
the United nations
the U.S. Defense Department
Apple
Microsoft
37
The Skyscraper Method is a model of culture that is used to show what is high culture and what is low culture
True
False
38
This artist married his teenaged cousin. Creating a bad look for rock and roll
Marvin Gaye
Elvis Presley
Alan Freed
Jerry Lee Lewis
39
Culture can have many tendencies, both good and bad. One of these tendencies can immediately made culture good or bad.
True
False
40
One of the first games marked the beginning of the digital game industry
Pong
Minecraft
Frogger
Halo
41
What are the five steps of the critical process?
Sender, Message, Receiver, Decoding, Application
Sender, Description, Message, Analysis, and Evaluation
Description, Analysis, Interpretation, Evaluation, and Engagement
Description, Message, Interpretation, Application, and Engagement
42
Which device are most digital games played on?
PC/Laptops
Mobile
Console
Tablet
43
Who was able to get the sound recording machine to work?
Emile Berliner
Alexander Hamilton
Thomas Edison
Edouard-Leon Scott de Martinville
44
What artist rose to fame by using social media, especially TikTok, to promote his music?
Lil Nas X (Montero Lamar Hill)
J. Cole
Post Malone
Quavo
45
Communication is an example of culture
False
True
46
Who was the defender of oral tradition when the written era of communication emerged?
Habermas; thought it was dumb even though he was a published author
Aristotle; refused to learn
Socrates; thought writing wouldn't last
Plato; thought writing was less challenging
47
Which of the following are apart of the three major gaming home consoles
Nintendo, Atari, PlayStation
Nintendo, PlayStation, Xbox
Atari, Xbox, Nintendo
Xbox, Atari, PlayStation
48
CDs now outsell vinyl as the top physical recorded music format
True
False
49
According to the First Amendment, in regards to the freedom of speech and the press, Congress shall...
Take whatever measures necessary to prevent
Make no law
Never be party too
Deploy the National Guard