Micro-Enterprise Start Up Vocabulary

Question 1

When an entrepreneur’s actions and decisions are guided by a set of beliefs about success.

Accepted Answer

Mission Driven

Question 2

Open ended question that prompts more than a yes or no question.

Accepted Answer

Engaging Questions

Question 3

This gives the registering individual the sole right to benefit from an image he created.

Accepted Answer

Trademark

Question 4

Non physical assets created by individuals that hold the legal rights to commercialize.

Accepted Answer

Intellectual Property

Question 5

A clear concise and compelling way to describe a business or new business concept in 30 seconds

Accepted Answer

Elevator Speech

Question 6

A complete package that supports a GO decision by an entrepreneur.

Accepted Answer

Launch Plan

Question 7

The decision point at which an entrepreneur makes the final decision to start a new business.

Accepted Answer

GO/NO GO

Question 8

How a business communicates to large numbers of customers.

Accepted Answer

Marketing

Question 9

A situation where a person takes an action to his benefit that would be hurtful to another.

Accepted Answer

Conflict of Interest

Question 10

This gives the inventor the sole right to benefit commercially from his/her invention.

Accepted Answer

Patent

Question 11

Individuals and companies often promise to keep information they learn secret.

Accepted Answer

Confidentiality

Question 12

Actions entrepreneurs and companies take that go beyond their financial self-interest.

Accepted Answer

Corporate Social Responsibility

Question 13

The practice of operating openly and communicating fully with stakeholders.

Accepted Answer

Transparency

Question 14

Proper business behavior beyond complying with legal requirements.

Accepted Answer

Business Ethics

Question 15

Treating stakeholders as the entrepreneur would hope others would treat him/her.

Accepted Answer

Fairness

Question 16

This gives the author the sole right to benefit economically from what he/she wrote.

Accepted Answer

Copyright

Questions 16