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ad technique examples Flashcards | StudBud
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ad technique examples
ad technique examples
27 terms
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Flashcards
27 cards
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Practice quiz
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Questions
27
Answers
1
what type of ad is this
emotional appeal
endorsements
expert opinion
facts
2
What type of ad is this
bandwagon
emotional appeal
repetition
bribery
3
a professional recommends a product
emotional appeal
endorsements
facts
expert opinion
4
What type of ad is this
bandwagon
celebrity endorsement
facts and statistics
bait and switch
5
What type of ad is this
repetition
bandwagon
celebrity endorsement
facts and statistics
6
What type of ad is this
bandwagon
bribery
facts and figures
emotional appeal
7
What type of ad is this
repetition
facts and figures
celebrity endorsement
bandwagon
8
seller uses a low price to lure a customer, claims to be out of stock, gets them to buy a more expensive product
bait and switch
emotional appeal
facts and figures
bandwagon
9
What type of ad is this
celebrity endorsement
facts and figures
bribery
bandwagon
10
What type of ad is this
bait and switch
repetition
emotional appeal
bandwagon
11
Uses methods to evoke emotions, makes consumer feel connected to the product
emotional appeal
endorsements
facts
bandwagon
12
What type of ad is this
celebrity endorsement
bandwagon
bribery
facts and figures
13
Uses stats or numbers to show their product is better
bandwagon
facts and figures
celebrity endorsement
expert opinion
14
What type of ad is this
emotional appeal
bandwagon
bribery
repetition
15
What type of ad is this
bandwagon
celebrity endorsement
facts and figures
bait and switch
16
causes consumers to think buying a product is the popular thing to do, or that everyone else is buying it
facts
emotional appeal
endorsements
bandwagon
17
What type of ad is this
celebrity endorsement
bandwagon
repetition
facts and figures
18
What type of ad is this
facts and figures
celebrity endorsement
bandwagon
bribery
19
What type of ad is this
facts and figures
celebrity endorsement
bandwagon
bribery
20
sales pitches by celebs or people with status who use their fame to help promote a product or service
facts and figures
emotional appeal
celebrity endorsement
bandwagon
21
words/phrases/pictures are repeated several times
repetition
facts and figures
bandwagon
emotional appeal
22
What type of ad is this
bribery
facts and figures
emotional appeal
bandwagon
23
What type of ad is this
celebrity endorsement
bandwagon
repetition
facts and figures
24
What type of ad is this
repetition
celebrity endorsement
bandwagon
facts and figures
25
What type of ad is this
bribery
facts and figures
emotional appeal
bandwagon
26
What type of ad is this
bait and switch
facts and figures
bandwagon
promotional
27
offers you something extra..."buy one get one", "buy two get one free?
emotional appeal
bandwagon
repetition
bribery