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Stats - Probability
Stats - Probability
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Stats - Probability
Flashcards
10 cards
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Questions
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Answers
1
What does P(B∣A) in Bayes' theorem represent?
The overall probability of event B
The probability of both A and B occurring
The probability of B given A
The prior probability of event A
2
What does P(A∣B) represent in Bayes’ Theorem?
Probability of A happening given B.
Probability of event A happening.
Probability of both A and B happening.
Probability of event B happening given A.
3
If customer opens email 60% of the time, purchases 50% of time given they open the email, their purchase probability?
0.6
0.3
0.5
0.1
4
Which of the following is an example of basic probability in analytics?
Calculating the chance a customer will make a purchase after an email.
Optimizing marketing budget for a campaign.
Predicting sales growth based on historical data.
Segmenting customers based on purchase behavior.
5
How does Bayes' theorem help in business analytics?
It optimizes the allocation of marketing resources.
It helps describe past trends in data.
It updates the probability of a hypothesis based on new evidence.
It discovers patterns in large datasets.
6
Conditional probability can be described as:
The probability of an event occurring given that another event has occurred
The probability of an impossible event
The probability of two independent events occurring together.
The total probability of all possible outcomes
7
If the probability of an event A is 0.5, what is the probability of event A NOT occurring?
0.3
0.2
0.4
0.5
8
Which machine learning technique could Amazon use to predict customer churn?
Regression analysis
Clustering
Classification
Time series analysis
9
In the Amazon email campaign, what is an example of conditional probability?
The probability a customer subscribes to the email list.
The probability a customer doesn’t make a purchase.
The probability a customer opens an email and makes a purchase.
The probability a customer makes a purchase given they opened the email.
10
What technique is used in predictive analytics to estimate the likelihood of future events?
Prescriptive optimization
Descriptive statistics
Clustering
Regression models