entrepreneurship final review

Any form of paid communicationdirected toward a mass audience by an identified company/sponsor

What type of policy would address exchanging merchandise?

Shoplifting is an example of...

"Hi, How are you today?" is an example of which type of approach?

A technique used to encourage customers to buy additional merchandise is called...

Wages paid to employees are known as...

What types of employee records must managers maintain?

Which if the following is a form of publicity?

A process that introduces new employees to the company, job, co-workers.

Visual merchandising is comprised of...

The money owed to a business by its customers is known as...

The presentation of the entire store & its merchandise in ways that will attract attention.

What type of organization has an up and down structure?

Another term for inventory shrinkage is...

How can you determine customer needs?

which level of management would include the CEO?

the money a business owes to its vendors for merchandise, equipment, and other supplies...

requiring all sales people to greet customer immediately is an example of what type of policy?

systematic assessments that gauge an employees performance on the job

which of the following is NOT an example of a sales promotion?

Training that occurs in the workplace is known as...

How a business is organized is called...

Policies and procedures are created to...

Which piece of security equipment can be used in the store when "blind spots" are present?

A sales associate in the store giving unauthorized discounts to friends is called...

The advantage a customer gains from buying a product is called...

The overall look of a store and the series of mental pictures and feelings it evokes...