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Global Marketing Chapter 6 and 7 Quizzes Flashcards | StudBud
Global Marketing Chapter 6 and 7 Quizzes
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Marketers should keep in mind while assessing opportunities in global markets include all of the following except:
A
a. Current size of the market segment
B
c. Compatibility with company's overall objectives
C
d. No exception. All of the above should be kept in mind
D
b. Anticipated growth potential of the market
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