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Chapter 3 - Social Media For Business Flashcards | StudBud
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Chapter 3 - Social Media For Business
Chapter 3 - Social Media For Business
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StudBud Administration
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Chapter 3 on Stukent Marketing Strategies
Flashcards
10 cards
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Practice quiz
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Questions
10
Answers
1
A good way to see which social media platform(s) a company should be on is:
See which platforms your competitors are on
Start with the biggest platform first
Only be on platforms that have live videos
None of these
2
Which is NOT a sign of a raving fan?
Always sharing your content
Refer new business to you
Stand up for your brand on social media when bullies cause trouble
None of these
3
75% of your content should be promotional and 25% should be non-promotional
False
True
4
Your local floral shop has decided to implement a social media marketing strategy. They should market on all platforms
True
False
5
Under Armour is spending over ____ dollars on digital/social media marketing
500 million
235 million
None of these
1 billion
6
The best part about GoPro's social media content strategy is that most of the content:
Funny memes
Is promotional
Was generated by users (fans/consumers)
All of these
7
What does GCT stand for?
Goals, Content, Targeting
Goals, Consistency, Targeting
Goals, Content, Testing
Gifts, Content, Testing
8
A demographic of people most likely to be interested in your product/service is your target audience
True
False
9
The key to success for any business on social media is how it connects with their audience on an authentic level
False
True
10
Post frequency was listed as a social media marketing goal in this chapter
False
True
