Primary or Secondary?

Conducting an online survey asking people about their favourite music genres.

Watching a Dragon’s Den pitch about a music-related product

Testing different microphone positions in a studio to find the best sound.

Interviewing a music producer about their workflow.

Interviewing gig-goers about their experience at a music festival

Reading an article about the impact of streaming on the music industry.

Watching a live gig and making notes on audience reactions.

Studying an academic paper on the psychology of music in advertising

Reading a biography of a famous musician to learn about their career.

Listening to customer feedback on a new music app.

Watching YouTube tutorials on how to produce house music

Looking at a record label’s financial report to see how much artists earn.

Reviewing past sales data of a band’s merchandise to decide what to produce next.

Conducting a focus group to test reactions to a new album cover design

Analysing Spotify’s annual report on the most streamed songs.