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Marketing words and concepts
A television or radio advertisement is:
What is an analysis?
Marketing words and concepts
9 terms
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1
What is an analysis?
Hierachi of needs
Detailed examination of the elements or structure of something
Advertising
The activity or profession of producing advertisements for a product
2
A television or radio advertisement is:
a Commercial
a Customer
a Consumer
a Comedian
3
Promoting a product is:
Examination
Advertisement
A purchase
Activity
4
In the AIDA model this:
"Lead customers towards purchasing the product".
Interest
Attention
Action
Desire
5
What is a purchase?
Something a customer buys
Something you buy
Costumes are interesting
An advertisement
6
Short for advertisement
Ad
Add
Addes
Addidas
7
The activity or profession of producing advertisements for a product
A Purchase
Consumers
Commercial
Advertising
8
In the AIDA model: Convince the customers that they want the product
Desire
Interest
Attention
Action
9
A target group is:
A group of people
A commercial advertisement
A potential customer
Detailed examination of the elements or structure of something