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The Shallows Review Flashcards | StudBud
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The Shallows Review
The Shallows Review
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1
Theorist Marshall McLuhan said that media forms supply the stuff of thought and also do which of the following?
Shape the business models of technology.
Shape the process of thought.
Help people learn to read more quickly.
Help people learn how to grow gardens.
2
Why does Carr claim that we want to be interrupted as we work on the Net?
We are social creatures by nature, and we love social media messages
We all need frequent breaks to process new information
Each interruption brings us a valuable piece of information
We love to communicate through the written word, and email is the way to go
3
What does Carr say will happen to culture if we outsource our collective memory to computers and the Internet?
Culture will wither
Culture will become less important
Culture will not change
Culture will flourish
4
What does Norwegian literary studies professor, Anne Mangen, say all reading is?
Multi-sensory
An exercise in patience
A sign of humanity's progress
A means of self-improvement.
5
What does Carr argue the Net commands with a far greater insistency than television or radio?
Attention
Education
Money
Emotions
6
What skill was Plato best known for?
Oration
Editing
Debating
Writing
7
What is Google's Silicon Valley headquarters called?
The Church
The Lab
The Manlo Park Building
The Googleplex
8
What kind of type did Johannes Gutenberg invent with the printing press?
two-toned
movable
bold
immovable
9
How many categories does Carr claim our technologies can be divided into?
8
7
2
4
10
What do instrumentalists believe, according to Carr?
Tools of technology are neutral in themselves and have no ends of their own
Tools of technology are signs of human progress.
Tools of technology are only for the wealthy.
Tools of technology will be the end of humanity.
11
What did Marissa Mayer call Google's moon shot?
Its effort to digitize all the world's printed books.
Its effort to optimize its search results.
Its effort to fund public schools
Its effort to target ads to users
12
According to Carr, every technology is an expression ow which of the following?
Ingenuity
Human will
Progress
Foresight
13
What does technology writer Don Tapscott say is a waste of time in the information age?
Playing video games
Socialization
Reading books
Memorization
14
How did the map and clock change language indirectly, according to Carr?
People started drawing clock hands on their books
People started using navigational terms for lit-related topics.
People started reading maps much more than they read books
New metaphors based on map and clock arose to describe natural phenomenon
15
Which of the following does Carr say became a prerequisite for intellectual achievement?
The ability to write neatly
The ability to read very quickly
The ability project one's voice in a debating hall
Silent, solitary reading
16
What does the researcher, Nicole Speer, say about the act of deep reading?
It is not possible for many people to focus long enough to read deeply.
It is not passive, but rather very active.
It is only achievable with absolute silence.
It is a prerequisite for academic achievement.
17
What does Ong say that writing does for consciousness?
Heightens it
Diminishes it
Eclipses it
Has neutral effect on it
18
What does Carr say was a feature of early writing that is hard for us to imagine today?
There was only blue and red ink in use
The ancient writers only used two vowels
There were no spaces separating the words
There was no capitalization
19
What does researcher Gary Smalls say that using the Net is like in terms of how the brain has to work, in some ways?
running
watching television
Eating
Doing a crossword puzzle
20
What does Carr say that multitasking on a computer has made it commonplace for users to do?
Having landline phone and social media convos while also writing a blog
Have several social media platform convos while also talking on the phone
Have several windows and applications open at the same time.
Have several e-books open at the same time to read.
21
What did Aristotle think the primary function of the human brain was?
To keep the emotions in check
To keep the heart beating
To process auditory signals
To keep the body from overheating
22
How does Carr himself contribute to Internet content by the mid-2000s?
He becomes a software engineer.
He becomes a user-interface professional for Apple.
He becomes a blogger.
He becomes a marketing chief for Google.
23
What did Joseph Weizenbaum identify as a great danger for people as they became more involved with their computers?
That they would mistake computers for humans.
That they would not be able to remember things any more.
That they would lose their humanity.
That they would begin to behave more aggressively towards their pets.
24
In Chapter 3, what does Carr posit is one way to trace the intellectual maturation of individuals?
Through assessing a person's emotional intelligence.
Through how quickly they can do multiplication tables.
Through the way people draw pictures or maps of their surroundings.
Through how many languages they speak.
25
Carr says that if working memory is the mind's scratch pad, then long-term memory is which of the following?
Its safe
Its filing system
Its attic
Its Dewey Decimal system
26
Who were the first people to start manufacturing scrolls of papyrus?
Europeans
Greeks
Arabs
Egyptians
27
What do determinists believe, according to Carr?
Tools of technology are signs of human progress.
Tools of technology are powerful forces that can reshape history
Tools of technology are only for the wealthy.
Tools of technology are signs of human regression.
28
What line did Walt Whitman write in one of the opening verses of Leaves of Grass?
We have seen the enemy, and it is us.
I project the history of the future.
I can not take the world as it is much longer.
Do not put your faith in frivolous tools.
29
What skill was Socrates most well-known for?
Oration
Debating
Writing
Editing
30
Psychologist Vaughan Bell says the ability to focus on a single task represents THIS in the history of psych development
A strange anomaly
A progressive lead forward
A natural step in human history
A hindrance in human survival rates
31
What else besides repeated physical actions can rewire the human brain?
Having and walking a dog every day.
Herbs and spices.
Direct exposure to bright sunlight.
Purely mental activity.
32
What does Carr say the Net delivers to users on a daily basis through its high-speed systems?
More information than anyone could retain.
Rewards that our brain treats the same way as it treats sugar
Neg feelings in the form of jealousy at seeing others social media pics
Positive reinforcements
33
How did much of the early evidence of neuroplasticity come about?
Through experiments about the movement of the right arm.
Through experiments that studied the brain's reaction to injuries.
Through experiments about language.
Through experiments researchers tracked on ultrasound machines.
34
How does the brain's ability to adapt to change shift as people age?
The brain becomes more able to change as people age.
The brain requires surgery to be able to change as people age.
The brain needs medication to be able to change as people age.
The brain becomes less able to change as people age.
35
How did most literate Greek and Romans consume literature in the earliest days of the written word?
They had crude recordings of the authors reading their own works.
Slaves read to them.
They always had their children read to them.
They went to mass where the priests read religious texts to congregations
36
What does Carr say about the state of electronic books?
They are sure to replace books entirely by the end of the decade.
They are sure to outpace book sales in the next few years.
They are sure to be a centerpiece of Apple's business model in next years
Despite years of hype, most people have not shown much interest in them.
37
How did the rise of silent reading change the architecture of libraries, according to Carr?
Theaters were installed
Small, individual desks were installed
Individual rooms with doors than could be closed were installed
Longer tables in open spaces where people could read silently side by side
38
What does Carr say is the biggest paradox of using the Internet?
The Net grabs our attentions only to scatter it
We think the Net is cheap, but it is actually expensive.
We think we are in control of the Net, but it is actually controlling us
We think the Net is educating us, but it is making it harder to concentrate
39
What does Carr argue that hyperlinks do in a text?
Re-wire our neural pathways in our brains
Strain our eyes
Help us understand topics better
Propel us towards supplemental works and distract us
40
What did the first civilization in Mesopotamia use to write on?
clay
wax
paper
stone
41
About how many bibles did Gutenberg print before running out of money?
5000
1000
500
200
42
What kind of reading was largely unknown in the ancient world?
silent reading
deep reading
skimming
group reading
43
Who does Carr claim were the first people to use a specialized medium for writing?
The Greeks
The Arabs
The Europeans
The Sumerians
44
Who carried out ground-breaking experiments in the late 1960s that pioneered the ideas of neuroplasticity?
Michael Merzenich
Jessica Joyner
Rene Descartes
Norman Doidge
45
What did the creation of word breaks and punctuation do for readers as the act of writing evolved?
Readers became more efficient and more attentive.
Readers became more likely to also want to listen to music as they read
Readers became more receptive to having their children learn to read
Readers became more likely to want to attend the theater.
46
What does Carr cite Alphonse de Lamartine as predicting in 1831?
That the creation of television would kill movie theaters.
That the phonograph would eclipse all other media.
The creation of the phone would mean people would never leave their homes
That newspapers would kill printed books.
47
What does the novelist Corey Doctorow say happens whenever we turn on our computers?
We are plunged into an "ecosystem of interruption technologies."
We are contributing to Google's advertising revenue.
We are given small electric shocks.
We are re-wiring our neural pathways in our brains.
48
What requires a calm attentive mind, other than deep thinking?
Happiness
Empathy and compassion
Reading to a child
Sadness
49
What does Carr say is the one form of popular media that has been most resistant to the Net's influence?
The book
The television
The record player
The DVD player.
50
Carr writes that the computer is our servant, but it is simultaneously which of the following?
Our savior
Our friend
Our confidant
Our master
51
What is the name of the computer from the movie 2001: A Space Odyssey?
HAL
Winifred
Dave
Wemberly
52
Which alphabet became the model for most Western alphabets?
Chinese
Greek
Arabic
Russian
53
How does Carr say the Net differs from much of the mass media it has displaced?
It is democratic
It is more accessible
It is cheap
It is bidirectional
54
What does Hebb's rule say?
Brain cells that can shift their function from one thing to another suck.
Brain cells that fire together wire together.
Brain cells that regenerate are called super brain cells.
Brain cells that do not ever change are called static.
55
What did the Flynn effect refer to?
The steady increase in IQ scores around the globe throughout the 20th cent
The steady decline in tech skills in the developed world during 1990s
The steady rise in technological skills in the develop world during 1990s
The steady decrease in IQ scores around the globe throughout the 20th cent
56
In what year does Carr say he starts to have reservations about how his time spent online is affecting him?
1995
2007
2000
1985
57
What does Carr say he finds himself trapped in by the mid-1990s relating to computer equipment purchasing?
A frustrating cycle of devices breaking.
A cycle of debt.
An upgrade cycle.
A process of trying to keep up with friends.