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Marketing_1 Flashcards | StudBud

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What is marketing?

Which of the following describes physical, tangible products ?

Marketing_1

5 terms·StudBud Administration·3 plays

This a short quiz to review knowledge of some key concepts in #marketing

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Questions 5

Answers

1
Which of the following describes physical, tangible products ?
Services
Goods
Ideas
Notions
2
What is marketing?
Creating exchange which benefits both business and customer
Selling as much products as possible to customers
creating the means to sell to customers on a global scale
All of the above
3
What is the product portfolio of a business?
Its marketing strategy
Its unique selling point
Its range of products
Its product profile
4
Choose the statement which best defines the market
The situation that puts buyers and sellers in contact
The physical location of the grocery store
The point at which you accept the pizza from the deliveryman
All of the above
5
Why do businesses use market research?
To identify customer needs
To sell goods and services
All of the above
To advertise