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Employees, consumers and CSR Flashcards | StudBud
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Employees, consumers and CSR
Employees, consumers and CSR
9 terms
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StudBud Administration
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employees and consumers /CSR
Flashcards
9 cards
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Practice quiz
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Questions
9
Answers
1
Bonus question last Sunday was IWD, according to the WEF, it will take 108 years to close the gender gap
True
False
2
These are some of the challenges of using CSR as a lever of internal marketing
Limited understanding of employee needs fulfilled by CSR
Employees lack awareness and involvement in CSR
Top-down approach
All of the above
3
Examples of existing laws or standards defining worker’s rights
Global Reporting Initiative (GRI)
SA 8000 standard
The Universal Declaration of Human Rights (UDHR)
4
Which of these concepts can be seen as a continuum stretching from positive to negative
Direction of ethical dimension
Content of ethical augmentation
5
Firm's communications with this orientation focus on CSR benefits rather than product benefits
Mainstream CSR orientation
Ethical niche orientation
6
The following are examples of activities under the term of ethical consumption
Choosing fair trade or organic products
Boycotting in response to poor environmental record
All of the above
Buying non-animal tested products
7
Individuals who strongly embrace the idealised image of CSR can be defined as
Cynics
Believers
Straddlers
8
Employees that feel they are able to see through the false nature of idealised CSR
Cynics
Straddlers
Believers
9
The employees who question the insincere involvement of the company’s CSR are conceptualized as
Believers
Cynics
Straddlers
