Pricing/Market Segmentation Flashcards

1

Customers buying more of a product because a change is price is an example of __________.

2

Netflix increasing the price to their customers without loss of customers.

3

Grouping your customer into different categories to better satisfy them.

4

Lower attendance for a concert simply because the entertainer increased the price by 20%.

5

Which of the following is an example of market segmentation?

6

Pricing your goods/services higher than your competition is price _______________.

Pricing/Market Segmentation