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Entrepreneurship Exam
Entrepreneurship Exam
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1
Income from sales, cost of goods sold, gross profit on sales, operating cost, and net profit or loss are all part of a
income statement
balance sheet
sale budget
marketing plan
2
Indirect channels of distribution are the only channels that involve
ultimate consumers.
intermediaries.
producers.
industrial users.
3
Calculate cash receips if 12,450 in sales, earns $78 in interest, collects 625 in tax, and has 5700 worth in equipment
$12,528
$17,150
$13,153
$18,853
4
External factors that affect a company's promotional decisions include
environment, product, and price
product, social trends, and demand
competition and technology
distribution and technology
5
One of the primary goals of supply chain management is to
set prices for products that maximize profits
gain a competitive advantage in the marketplace
control customer perceptions of a business
minimize overall value to the customer
6
All goods or services sold to customers should
have many possible uses
be of the finest quality
have the lowest possible price
be needed by the customers
7
When businesses divide the change in total revenue by the marginal product, they are calculating the
cash-flow level
break-even point
Marginal revenue
earned income
8
To stay competitive business owners must adapt to changes in business environment by checking external factors such as
staffing needs
economic conditions
product development
profit margins
9
Arielle knows that she would be a good entrepreneur because she
depends on others to get work done.
is easily interested by many different ideas.
can withstand ups and downs.
. likes to see immediate results of her work.
10
Which is a good reason why a business would remove a product from its product mix and replace it with another:
The company wants to increase its market share
The company wants to expand its product line
The product has become a collectible
The product has become a fast seller
11
How can you attempt to cancel a cotract without facing legal actions?
Breach the contract and refuse to pay the other party
Bring a lawsuit against the other party
Send a request to the other party asking for cancellation
Cancel the contract within a year of signing it
12
An overall purpose of market segmentation is to divide the market
by distance forms tore to store
Into well-defined groups of consumers
into consumer or industrial markets
by consumer or industry income
13
Which of the following is an onboarding activity
Compliance
Exit interviews
Orientation
Grievances
14
Why do businesses establish specifications for selecting hardware and software systems?
to obtain systems that perform required functions
To keep up with the latest technological fads
To develope training programs for employees
to analyze the prices of various vendors
15
Which is an internal method that a company uses to facilitate ongoing product and market opportunity recognition
Task force meetings
Vendor surveys
Customer interviews
Association memberhsip
16
Which of the following identifies an upward economic trend:
Businesses are using more computers
Businesses must meet stricter licensing requirements
Sales in the auto industry are increasing
The number of firms accused of price fixing is increasing
17
Entrepreneurial discovery is key in a free enterprise economic system because an entrepreneur or smallbusiness owner can
form a technological monopoly.
satisfy an unmet demand.
improve economic sanctions.
change legal requirements.
18
Marketing research can affect the marketing by giving info about various locations that can form the business__ decision
product
Price
place
promotion
19
Which of the following is the primary stakeholder influencing corporate governance:
The board of directors
High-level company executives
Company shareholders
Organizational employees
20
What type of law addresses issues that interfere with a firm's right to do business?
environmental
Judiciary
Tort
Criminal
21
The Barker Company is deciding which channel of distribution by studying the number of potential customers in diff areas
branding issues.
employees' capabilities.
product benefits.
market factors.
22
Which of the following economic concepts influences the cost of the production process:
Inelasticity of demand
Balance of payments
Distribution of income
Economies of scale
23
Which of the following is an example of business process thinking:
A company strives to fix its method of internal communication
The marketing and finance department avoid interacting
A company prioritizes product promotions over product development
Whenever a customer complains about slow service, servers are fired
24
Identify the marketing function: While shopping at the mall, Susan is asked her opinion of different brands of shampoo
Marketing-information managment
Specialty advertising
Promotion
Behavioral segmentation
25
Which of the following is a condition that must exist for channels to be effective:
They must have at least five members.
They must be properly managed.
Channel members must have varying goals.
Channel members must not share tasks.
26
Which of the following minimizes the costs associated with maintaining a product mix:
High breadth
Premium value
Shallow depth
Economy image
27
What is one of the reasons why a supervisor might prepare a formal business report?
To schedule training sessions
To analyze marketing trends
To compile sales expenses
To request pricing information
28
Changing parts of a game that is marketed in countries so the game obeys to local customs and taste is an example of
customization
globalization
nationalization
cultural sensitivity
29
One of the main external factors that may cause a firm to change its business processes is
competition
low emloyeee morale
desire for growth
high operating cost
30
Which of the following is a sign that a company may need to hire more employees:
Company revanue is below target
Employees are happy with working conditions
The company is often unable to meet its deadlines
Empolyees are underworked
31
What type of internal business record will help a firm determine the status of its supplies?
Income statement
Inventory report
Credit report
SWOT analysis
32
If an employee is content with the way things are currently done at work, they are more likely to
understand
look forward to
accept
resist
33
Which of the following types of credit might business owners obtain to purchase seasonal goods for resale:
Short-term loans
Stocks and Bonds
Mortgage debts
Accounts receivable
34
Which of the following technologies do many businesses use to monitor key performance indicators:
Terabytes
Firewalls
Extranets
Dashboards
35
Businesses that develop and implement plans for employees to rush task completion are trying to establish efficient
supervison
workflows
production processes
management techniques
36
Job applications provide human resources personnel with information about an applicants training, skills, education, and
hobbies and interest
Intelligence levels
employment history
insurability levels
37
Which of the following parts of a business plan includes the history of the business:
Company description
Executive summary
Market analysis
Strategy and implementation
38
Which of the following businesses best represents an innovative entrepreneurial endeavor:
Buying a small local coffee shop from its founder
Starting a clothing business online
Opening a new pizza franchise
Developing and selling a new wood-cutting device
39
Members of a board of directors are
a business's vendors
elected by stockholders
not able to make decisions
required to be stockholders
40
What financial tool do entrepreneurs use to plan, monitor, and manage their ventures' income and expenses?
Request for proposal
Environmental scan
Inbound-call report
Operating Budget
41
Why might a business decide to purchase goods for a price higher than the lowest possible price?
To arrange flexible contracts
To spend additional funds
To obtain a needed delivery date
To satisfy a favorite vendor
42
Jamie buys every product the companyreleases, writes reviews, and tells people to try the items. She could be known as a
discount customer
potential customer
brand evangelist
late adapter
43
How does a goal differ from a vision?
A goal is concrete and measurable
A goal is broad and far-reaching
There is no difference—the two are the same
A goal is abstract and indefinite.
44
Three-way light bulbs are made with the same size base. This is an example of a production process that uses _____ parts
standardized
graded
segmented
brancded
45
Which of the following is a primary purpose of data mining:
To spy on competitors
To identify Patterns
To locate someone
To attract customers
46
Which of the following was one of government's original roles in business:
Regulating technology
Acting as a referee
Protecting the environment
Ensuring a business's profitability
47
Most employers require applicants to complete
application forms
reference checks
resumes
letters of intent
48
Which of the following is a true statement regarding the relationship between risk and business objectives:
Effective business objectives are nto risky
Risk help businesses determine objective
Objectives should never be modified because of risk
The more objectives a usiness has, the less risk it faces
49
. Which of the following should a person do first when facing the need to make a decision:
Analyze results
Make a choice
Evaluate information
Define the objective
50
Method to manage people is intended to depress more violations of company rules after infractions have already occurred?
Termination-at-will
Open-door management
Corrective
Preventive
51
What is one technique Gianna could use to build a stratigic relationship with Nico?
Seeking a deal as quickly as possible
Focusing on Nico's shortcomings
Finding a shared vision
Establishing dominance and control
52
The advertising medium that can best reach a targeted customer with a specific message is
billboard ads
email
magazines
TV
53
When a customer sees a news story on TV about a certain company or brand, it's an example of a(n)
advertisement.
brand promise.
touchpoint.
slogan
54
How does supply chain management increase customer satisfaction?
Enhance data quality
Integrates information throughout an organization
Reduces the time it takes for goods to reach consumers
improves cash flow
55
In persuasion, what technique should you follow to be ready to answer questions and give proof?
Be Reasonable
Do your homework
Attract attention
Make it personal
56
If sales for the 4 month period was 690,000 and fees was 55% of the actual sales, what amount did the business pay go up
$14,500
$13,900
$12,600
$15,100
57
Why has enterprise risk management developed?
Reduced government regulation
An increasingly diverse array of risk
The elimination of certain insurance plans
Declining quality standards
58
Average electric bill to around 2300 per month with a high of 2375 and a low of 2250. This pay would be a ___ cost
nonoperating
variable
fixed
semi-variable
59
The Salty Pretzel Company, which is doing well in the market, shifts its pricing design toboost profits. The company is
stabalizing prices
obtaining market share
trying to improve cash flow
creating an exclusive image
60
Reliability, courtesy, and competence are primary factors that a company should consider when it develops strategies to
evaluate its customers' experiences.
comply with local ordinances.
personalize its mass advertising messages.
improve the competition's market share.
61
What is a benefit of corporate governance?
Increased distance from investors
Freedom from stakeholder interference
Ability to bypass sustainability efforts
Improved access to capital
62
What is the main purpose of encouraging feedback during an employee training session?
So employees cna build better relationships
To ensure employees understand the material
To identify employees with leaderhsip skills
So employees can evaluate the training session
63
For successful innovation in the workplace, employees should have a desire to learn and be willing to
follow procedures
exhibit bias
supress ideas
accept change
64
A ski shop manager set a goal to increase sales by 10% for the upcoming mild and rainy winter. The objective was
practical
unrealistic
scientific
reasonable
65
An entrepreneur is most likely to discuss the concept for a new business with an industry expert when the entrepreneur
needs to obtain a commercial bank loan
wants to increase the business's profit margins
is ready to plan promotional activities
lacks knowledge or experience in the field
66
Which of the following is a benefit of debt financing when starting a business:
You have control over how the money is spent
You don't need to pay interest on the money
You don't have to pay back the money if the business fails
You don't help from knowledgeable, expirenced investors
67
Which of the following is a reason why a small business might share its financial records:
To convince a supplier to offer discounts on products purchased
To prove the business's net worth to acquire a bank loan
To persuade a customer of the business's excellent service
To show competitors why brand competition is useless
68
Wellston Industries want to compare business and target situation. Which of thefollowing will help Wellston get info
balance sheet
decision tree
critical path
Mind map
69
Ben borrows $3000 at a 4.25% interest rate and pays back 2 years after earning the loan how much interest will he pay?
$3255
$127.50
$255
$3,127.50
70
A production firm is required to rid of waste in ansafe way. This shows how process design can be affected by__factors
technological
human
natural
regulatory
71
Performance standards should be
measurable
Informally discussed
extremely challenging
subjective
72
Which is most appropriate for a business to take when competitors introduce similar products to the marketplace:
Increase its prices to improve its image
Reduce its advirtising efforts
Adjust its marking strategies
Focus on its working conditions
73
Which of the following is an example of an external mechanism of corporate governance:
Board of directos' policies
Government regulations
A company's business objectives
A company's code of conduct
74
Which of the following is a way that marketers can use data to follow up on any problems or issues with a product:
Determinating what new products to offer
Providing salespeople with additional training
Deciding which wholesalers to use for distribution
Budgeting for product developement
75
Small-business owners develop and use operating procedures so that everyday tasks are performed in a(n) __________ way
standard
imprecise
inovative
diverse
76
Which of the following statements regarding international trade is true
Online businesses can easily become involved in international trade.
Foreign language skills are required to conduct international trade.
Businesses shipping internationally must use freight forwarding services.
Only large companies typically benefit from conducting international trade.
77
How can someone identify what hospital administrators will expect from their service?
Read patient reviews about each hospital
Entertain hospital administrators at a sporting event
Research each hospital's financial information
Read about trends impacting the hospital industry
78
Why do some businesses sponsor local events?
To sell products
To create news
To generate revenue
To obtain publicity
79
One of the most important, fundamental keys to successful change management is
focusing on processes over people
ensuring changes do not impact competitiveness
involing everyone in the organization
minimizing use of resources
80
The profit a business earns can be determined from the business's
balance sheet
income statement
budget
assets
81
Which of the following is an operations activity in business:
Selecting media
Contacting customers
Obtaining resources
Analysis indicators
82
Which of the following is an advantage of the jury of executive opinion method of sales forecasting:
All opinions expressed carry equal weight
It is quick and easy method to use
It is baes on the opinion of outside experts
All opinions gathered are form sales executives
83
Which of the following is a personal factor that affects the choice of a form of business ownership?
Economic Conditions
Area of the country
Business experience
Market considerations
84
The financial section of a feasibility study must include sources of
Funding
Staffing
Technology
Materials
85
Which of the following is an example of a current asset:
Land
Building
Checking account
Machinery
86
One of the benefits of competition to consumers is that competition encourages
businesses to limit their product lines.
businesses to develop new products.
government to fix prices
government to finance business activity.
87
Which of the following forms of business ownership must obtain a charter from the state(s) in which it operates:
Corporation
Consolidation
Partnership
Sole Proprietorship
88
Electrical hazards, slipping and tripping, and violence are all examples of potential __________ in the workplace.
success indicators
compromises
non-negotiables
Safety issues
89
When generating product ideas as a group, who typically guides the discussion?
Negotiator
Innovator
Faciliator
Mentor
90
Reason why its important to accurately forecast sales for a marketing plan is because the forecast is the basis of other
pricing strategies
management techniques
business reports
operational activities
91
What pricing strategy will be most effective for a business that wants to create an image of great quality and prestige?
Wholesale
High
Moderate
Discount
92
Small-business owners develop and use operating procedures so that everyday tasks are performed in a(n) __________ way
Poor comunication
Short-term goals
Clear quality standards
Narrow product lines
93
Which financial analysis involves comparing the same items on a company's financial statements for two or more periods
Techincal analysis
Horizontal analysis
Vertical analysis
Fundamental analysis
94
Which of the following situations is an example of a business using niche marketing:
Chemical manufacturer offers hand soap that contains an antibacterial agent
National petroleum company offers credit cards at its gas/service stations
Soft drink manufactuer advertises products during a national tv brodcast
Athletic footwear company produces shoes for children who play soccer
95
The benefit of moving to bring the company closer to the raw materials needed for manufacture is
proximity
independence
demand
feasibility
96
Which of the following is a task involved in quality assurance:
Reparng defective goods to maintain quality
inspecting products to ensure quality
Making changes for better quality
Training employees to strive for quality
97
The advantage to a business that uses opt-in email to promote its products is that the business can
control sales
customize offers
predict trends
influence demographics
98
The maker of a toaster oven offered a specialwhere you could get $50 cash back if proven purchase. This is known as
sweepstakes
rebate
point-of-sale promotion
coupon
99
Controversial way for a firm to collect data on consumer buying habits & use the datato assess public purpose by using
Detailed consumer questionnaires
random phone surveys
online tracking methods
indirect response techniques