Why would a business choose Facebook to rather than Twitter?

Most dominant social media website

Why would the business need to specify the objectives?

So they know what they want to achieve

Why would a business choose to use YouTube?

To demonstrate how to use a product

Why is it important to plan the content?

To ensure the right message is given out

What is the purpose of a social media policy?

To provide a set of rules and procedures

When planning the content, what does the planner need to consider?

What media web sites should they use, How frequent will they post content, How will they obtain the content

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Unit 3: Social Media Planning Process

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#planning #social media #business requirements

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Questions 10

Answers

1
How will the business keep followers engaged?
Send them emails
Telephone and send out a letter
Like and share their response
Develop online communities
2
Why would a business choose Facebook to rather than Twitter?
It's free to use
It provides feedback on useage
Most dominant social media website
It's easier to use
3
Why would the business need to specify the objectives?
They can increase the number of customers
So they can use it to advertise the business
So they know what they want to achieve
They can attract new employees to the business
4
Why would a business choose to use YouTube?
To demonstrate how to use a product
It's easier to use than the other social media sites
It's only for businesses
More people use YouTube
5
Why is it important to plan the content?
Shareholders know what's going on in the business
To ensure the right message is given out
To make sure it fits in the boxes provided
It's not important
6
Content is concerned with text only. True or false?
True
False
7
Which sites are predominately used by females?
Pinterest, Facebook
Twitter, Facebook
Pinterest, Instagram
LinkedIn, You Tube
8
In a small business, who would generally run it's social media campaign?
No one
Graphic designer
The owner
Sales team
9
What is the purpose of a social media policy?
To instruct employees how to use social media
To post on the company website
To provide information for the customers
To provide a set of rules and procedures
10
When planning the content, what does the planner need to consider?
What media web sites should they use
How much will it cost
How frequent will they post content
How will they obtain the content

Unit 3: Social Media Planning Process Flashcards | StudBud