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Identifying Problems Flashcards | StudBud
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Identifying Problems
Identifying Problems
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Questions
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Answers
1
What is ergonomics?
Average hand sizes
Human interactions with products to help with comfort
Thinking about material choices
How something is made
2
What is product analysis?
Ergonomics
Shape
Looking at products to explore materials,manufacture, market etc.
Selling products
3
The specific group of people a business aims its marketing efforts towards.
Marketing Mix
Marketing Concept
Target Market
Marketing Segmentation
4
Who is(are) Dockers' target market(s)?
executive business professionals
construction workers
15-24 year old women
15-25 year old men
5
If Starbucks launches a new line of healthy juice, what is their target market?
Customers who visit cafes and are non-caffeine drinkers
people who enjoy staying in a cafe
Stakeholders of Starbucks
coffee drinkers
6
What is iterative design?
Basing a design on one opinion
Listening to client feedback and experimenting with changes
Doing what the designer thinks best
Not making prototypes
7
Who is(are) Lucky Charm's target market(s)?
Farmers
Health conscious adults
Children
Universities
8
A design brief is used to set a context for a project
True
False
9
Which of the following is most likely mass marketed?
Mercedes Benz
Napkins
SAT Prep Books
Mascara
