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Marketing 101 Flashcards | StudBud
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Marketing 101
Marketing 101
23 terms
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StudBud Administration
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4,945 plays
Quiz over introduction to marketing
Flashcards
23 cards
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Practice quiz
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Questions
23
Answers
1
Selling an item for $19.99 instead of $20.00 is an example of
odd pricing
.
True
False
2
Name this logo.
Sprint
AT&T
Nike
Verizon
3
The mascot for Jane Long Middle School is the ___________.
Lobo
Panther
Raider
Texan
4
I am likely to see this type of advertisement during Monday Night Football.
Toyota Prius
Buick Lesabre
Honda Accord
Toyota Tundra
5
Companies trying to get the right goods to the right people is an example of the ____ _______.
Right Principle
Right Law
Left Law
Correct Principle
6
You are likely to see this type of commercial during a showing of Dora the Explorer.
Beats by Dre
Jordan
Pampers Diapers
Toyota Tundra
7
Buick's
target market
is primarily college students.
True
False
8
When Demand is High, Price is High
False
True
9
What is the
slogan
for Subway?
Eat Fresh
Meat and Bread is for me
I'm loving It
Sandwiches are good
10
I am ready for my quiz tomorrow.
True
False
11
The four P's of Marketing are Product, Price, Place and ________?
Pyramid
Promotion
Production
Principle
12
Price is the "____ ______" of the marketing mix.
"Say What"
"How much"
"How Will"
13
An example of a target market for Nike is __________.
22 Yr Old College Student
90 Yr Old Grandma
14
(Blank) is the firm's goods or services they are selling.
Product
Place
Price
Promotion
15
Advertising is the same thing as marketing.
False
True
16
The target market for Beats by Dre is likely 18-34 yr old males, urban, and hip.
False
True
17
Vocabulary: " __________ is the different elements that help increase the sale of a product.
Promotion
Place
Product
Price
18
This occurs when two parties have something of value to the other
Marketing
Product
Exchange
Target Market
19
Name this logo
Adidas
Asics
Nike
Reebok
20
_________ is the "what" of the marketing mix.
Place
Product
Goods
Price
21
Vocabulary Question: The customers who are most likely to buy a product
Exchange
Marketing
Target Market
Right Principle
22
Price
is determined by _______ for the goods and the ______ of the goods.
supply, demand
cost, supply
demand, cost
23
The picture below represents the _________ __________.
Market
Rappers Delight
Marketing Mix
Marketing Dream