Dumb Ways to Die

Question 1

How many Gold Lion awards did the Dumb Ways to Die ad campaign receive in 2013?

Accepted Answer

18

Question 2

Which popular TV series was used in a parody video about Dumb Ways to Die?

Accepted Answer

Walking Dead

Question 3

Name the developer of the Dumb Ways to Die app.

Accepted Answer

Samuel Baird, Julian Frost

Question 4

Some public officials criticized the Dumb Ways to Die video because it shows trains...

Accepted Answer

...as a possible suicide method.

Question 5

The song Dumb Ways to Die is credited to which artist on iTunes?

Accepted Answer

Tangerine Kitty

Question 6

Name the insurance company that used "Dumb Ways to Die" in their advertisements.

Accepted Answer

Empire Life

Question 7

Russian officials disliked Dumb Ways to Die because the video...

Accepted Answer

...showed suicide in format that kids would watch.

Question 8

When was the Dumb Ways to Die app first released on Android?

Accepted Answer

September 2013

Question 9

This campaign contributed to a 30% reduction in which type of railway accidents?

Accepted Answer

"near miss" accidents

Question 10

How many times was the Dumb Ways to Die campaign viewed within the 1st 2 weeks it was released?

Accepted Answer

3,000,000 times

Question 11

Which radio station gave Dumb Ways to Die an award for best song & best campaign?

Accepted Answer

Commercial Radio Austrailia

Question 12

Despite being shown on TV in more than 50 Russian cities, gov. officials censored the video...

Accepted Answer

... on YouTube.

Questions 12