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9 Marketing Fundamentals Flashcards | StudBud

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Which is NOT a P of marketing?

What is market research?

9 Marketing Fundamentals

13 terms·StudBud Administration·48 plays

Test your knowledge on essential concepts in marketing such as the 4 Ps, market research, branding, and more.

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Questions 13

Answers

1
What is market research?
Understanding customer needs
Advertising products
Creating products
Setting prices
2
Which is NOT a P of marketing?
People
Place
Price
Product
3
Which P involves advertising?
Place
Price
Product
Promotion
4
What is a marketing strategy?
Sales report
Budget allocation
Plan to reach customers
List of products
5
Which P is about cost?
Place
Price
Product
Promotion
6
What does 'Product' mean in marketing?
Goods or services offered
Place of sale
Promotion strategies
Price of the item
7
What is a key goal of marketing?
Increase production
Limit competition
Satisfy customer needs
Reduce costs
8
True or false: Price affects customer perception.
True
False
9
Which P focuses on customer needs?
Promotion
Price
Place
Product
10
What does 'Promotion' mean?
Product features
How people hear about a product
Customer feedback
Sales locations
11
True or false: Marketing is only about advertising.
False
True
12
What does 'Price' refer to?
Location of sale
Cost to product or service
Quality of product
Advertising methods
13
What is 'Place' in marketing?
Where it is sold
Branding efforts
Product design
Customer service