Rhetorical Devices

the term used when a person knowingly makes an untrue statement or to gain a benefit or reward

This is used to persuade an audience by logical thought, fact, and rationality

State or assert that something is the case, typically without providing evidence or proof.

the art of effective or persuasive speaking or writing

The way of creating a persuasive argument by evoking an emotional response

Errors in reasoning, appeal, or language use that renders a conclusion invalid.

A course of reasoning aimed at demonstrating truth or falsehood.

Prejudice in favor of or against one thing, person, or group compared with another

A means of convincing an audience of the reliable character of the speaker /argument

to judge or determine the significance, worth, or quality of; assess