Sports Marketing unit 1

1.04 Brand _____ are your expectations of a brand based on previous knowledge

1.02 What channel would provide you information on sports?

1.04 If a team wins a super bowl in 2002 and then in 2003 they win 3 games they are _____.

1.05 What is a hidden benefit?

1.02 What is the difference between tangible and intangible?

1.03 _____ director manages all aspects of the marketing department including all social media

1.04 Brand _____ is getting the public to know your product

1.03 Print, broadcast & social media describes what marketing career?

1.10 What is a pictogram?

1.01 The NY Yankees are a professional sports team.

1.06 A product brand represents a specific product of a company or organization

1.04 A _____ is where the event is held.

1.10 How do you trademark your logo:

1.06 Captain Fear the Buccaneers (the greatest football team ever) mascot is an example of a

1.02 What do sports sponsors do?

1.04 The Goods and Services a company will offer

1.10 What is the importance of having a logo:

1.01 What is a negative impact of SEM on the community?

1.04 An example of a sporting good is _____

1.01 What state was the first to have a paid athlete?

1.07 __marketing is when a company will expose their products at an event without authorization

1.05 The actual parts of the products are ____

1.02 Spectators are people who watch the game.

1.05 You want to tell the customers the ___ of the product.

1.06 A _____ is a design name symbol term or word that distinguishes and identifies a company.

1.02 Unorganized participants have a fixed set of rules

1.04 A festival is an example of a sporting event.

1.03 Lots of job opportunities in Event marketing.

1.04 When people look at the quality of the product they look at ______.

1.03 Which of the following do not include in teams for sports/event marketing.

1.01 What is an example of a venue?

1.03 Event marketing has a smaller scope.

1.01 How can a community minimize negative impact when hosting an event?

1.01 What is more expensive?

1.01 What is a trend in the sports world?

1.03 Which deals with press releases, press kits, and answering consumer questions?

1.02 What is an example of Sports Marketing?

1.02 Sporting goods are ______

1.03 Which is not a personal traits needed for sport/ event marketing?

1.04 Durability is how long the product will last.

1.02 Where do the athletes train and play?

1.01 What is an example of a collegiate team?

1.03 The involvement of sports to develop,promote and distribute goods is ____ marketing.

1.02 What is event marketing?

1.03 Social media will continue to be very important in the future.

1.05 What is a not feature of the iphone 7?

1.07 Which is a not a risk of sponsorships?

1.01 How do communities foster positive results from hosting events?

1.01 How do sports and entertainment marketing help the community?

1.05 True or false hidden benefits are only known by the owner

1.07 Sponsorships include providing __ or other support to an event in exchange for recognition

1.04 Sports Media can be found on the internet

1.04 The Goods and Services a company will offer

1.03 Who coordinates business clients and consumer hospitality?