Ad quipping Module

Advertising medium telephone service to promote a product either by phoning prospective customers or providing a number

Promotional messages shown prior to the screening of a film in a movie theater; also includes posters, stand-ups etc.

The particular group of customers a business seeks to attract

Magazines that appeal primarily to members of the business community

Promotional messages that are delivered over computer networks to email addresses

A type of other media that uses products as props in movies, television shows, and computer games

Individuals wearing or holding signs to advertise a business or product

Junk email that the recipient did not request and that does not allow the recipient to unsubscribe

Promotional messages that appear in a separate browser window

Promotional media including radio and television that may be transmitted through the air, cable, or Internet

Magazines that are generally read by individuals for personal enjoyment during their leisure time

An advertisement, usually rectangular, that is placed at the top of a website

Promotional messages found in directories of a general nature such as the Yellow Pages or in specialized listings of com

A type of out-of-home advertisement built to order and often designed with neon lights or moving parts

Outdoor advertising space on which posters containing advertising messages are affixed; also known as billboards

Promotional medium that comes to consumers’ homes and businesses in the form of letters, catalogs, postcards etc.

Sending electronic promotional messages with a recipient’s permission and allowing the recipient to request removal from

 type of out-of-home advertisement found in various modes and locations of mass transportation

Papers that serve younger, trendier crowds interested in the arts and entertainment

What is this?

A suburban or rural paper delivered to residents in a geographic area

Popular starting point for surfing the Web; a gateway to the Web; news, chats, weather, etc.

A type of other media that features a business’s logo, is useful, and is given away freely

Illegal activity that involves posing as a financial institution requesting personal information such as account numbers

Technology that allows people to send text messages over their cell phones

The physical and social characteristics of the population

Channels of communication used for delivering promotional messages to target groups of consumers

Category of advertising media that includes newspapers and magazines that are printed on a regular basis

Databases containing personal telephone numbers that, by law, telemarketers are not permitted to call