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Persuasive Techniques Review Flashcards | StudBud
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Persuasive Techniques Review
Persuasive Techniques Review
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Flashcards
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Questions
12
Answers
1
What technique is this ad utilizing?
Slogan
Promotion
Bandwagon appeal
Hook
2
What do you think is the implicit (implied) message in this ad?
Pepsi One will make you skinny and beautiful
Skinny, beautiful people drink Pepsi One
Skinny cans are cool
Big hats are stylish
3
Identify the advertising technique being used here:
Expert opinion
Weasel words
4
Choose the word below that best relates to the term "IMPLICIT"
Obvious
Confusing
Suggested
Direct
5
What is the main purpose of the following ad?
To sell something
To promote
To inform
To educate
6
What do you think is the explicit message in this ad?
Pepsi One has a new can
Buy Pepsi One
Celebs drink Pepsi One
Big hats are stylish
7
Identify the technique being used in this ad:
Bandwagon
Expert opnion
8
What is one device that this ad uses to help sell the car?
Hyperbole
Celebrity endorsement
Rhetorical question
Facts
9
The term "demographic" refers to a section of what?
An ad
A demonstration
A graph
A population
10
What is the main technique being used in this French health ad?
Bandwagon
Strong Imagery
Humour
Emotional appeal
11
The main purpose of this ad is:
To market
To educate and inform
To raise awareness
To sell something
12
What is the main purpose of the following ad?
To raise awareness
To sell a product
To promote
To Inform
