What is Murphy's law?

Whatever can go wrong, will go wrong

SWOT analysis may be used by a food company assess which of the following?

Success or failure of new product concepts

Why is a technical feasibility study necessary in the development of a new product?

To determine the machinery required

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HSC Food Product Development

12 termsStudBud Administration1,064 plays

HSC content on FPD. Using Food Tech in Action 4th ed. ONLY chapters 13, 14, 15.

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Questions 12

Answers

1
What is not a stage of the product life cycle?
Maturity
Decay
Introduction
Decline
2
Pepsi is an example of what food product type?
Me-Too Product
New-to-the-world
Same product
Line Extension
3
What is Murphy's law?
Not all food products can be flawed
Whatever can go wrong, will go wrong
Whatever can go right, will go wrong
A law a company must follow for food safety
4
Which of the following is an example of an internal factor?
Production facilities
Economic environment
Political environment
Technological environment
5
This is an example of which type of product?
Me-Too product
Limited edition product
New-to-the-world
Line Extension
6
A company has strong brand recognition, great pricing, high emissions. What has been conducted?
A SWOT analysis
A feasibility study
A HACCP audit
A product life cycle analysis
7
Oreo surveys consumers about possible new flavour combinations. What stage will this occur?
Development of product specifications
Prototype development
Prototype testing
Market research
8
SWOT analysis may be used by a food company assess which of the following?
Staff development programs
Salary levels for senior staff
Ingredients for new product formulations
Success or failure of new product concepts
9
Which of the following is and external factor affecting new food product development?
Ecological environment
Production facilities
Company image
Financial position
10
At which stage of the food product development process would storage trials be conducted?
Testing product prototype
Technical feasibility
Development of a prototype
Product specifications
11
Why is a technical feasibility study necessary in the development of a new product?
To establish a marketing plan
To determine the design brief
To calculate a break-even point
To determine the machinery required
12
Which of the following is a type of new food product?
Ultra heat treatment equipment
Carbonated soft drinks
Low cost convenience foods
New-to-the-world

HSC Food Product Development Flashcards | StudBud