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chapter 30 31 and 32 milady
chapter 30 31 and 32 milady
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1
having ____ means being committed to a strong code of moral and artistic values.
a strong work ethic
integrity
motivation
enthusiasm
2
your interview outfit should be fashionable and flattering as well as similar to the salon’s ____
clientele dress
logo colors
style culture
color scheme
3
human resources does not cover which of the following concerns?
how you manage your employees
what you should do when you need to increase sales
what you must do when firing someone
what you can and cannot say when hiring someone
4
after doing a salon site visit, it is important to send the salon representative a ____
thank you note
personal photo
cover letter
resume
5
which type of salon shares a national name, consistent image, and business formula that is used at every location?
day spa
franchise salon
valued-price salon
medical spa
6
which of these strategies will help you to effectively meet your clients needs?
be punctual
say whatever is necessary to make a sale
always put yourself first
once you have a job stop learning
7
another name for an individual owner who determines policies and has the last say in decision making is a ____
stockholder
manager
business partner
sole proprietor
8
which of these is considered the very best form of advertising for a salon?
newspaper ads
satisfied clients
radio spots
television ads
9
which part of a business plan is a description of the key strategic influences of the business?
marketing plan
vision statement
mission statement
supporting documents
10
the process of reaching logical conclusions by employing logical reasoning is called ____
deciphering information
intuition
deductive reasoning
postulating
11
which of these words is an example of an absolute?
sometimes
equal
never
good
12
the first reality when you are in a service business is that your career revolves around ____
serving your clients
making yourself happy
making a profit
helping your coworkers
13
which of the following behaviors is not considered a good study habit?
staying up late studying the night before a test
organizing and reviewing handouts
developing a detailed vocabulary list
reading content carefully
14
it should always be your type priority to meet which of the following financial obligations?
vendor bills
rent or mortgage
utility bills
payroll
15
the practice of recommending and selling additional services to your clients is known as ____
retailing
ticket upgrading
hard selling
incentivizing
16
which of the following information is not typically included in a job description?
all of the employees responsibilities
the specifics of the individual employees salary
the attitudes the employee is expected to have
all of the employees duties
17
someone who is trained to do everything from recording sales and payroll to generating a profit and loss
a receptionist
a financial director
a full charge bookkeeper
a manager
18
a ____ document is a collection of photos and documents that reflect your skills, accomplishments, and abilities
resume
employment portfolio
cover photo
employment
19
which part of business plan includes projected financial statements, and financial statement analyses?
salon policies
financial document
vision statement
organizational plan
20
the typical independent salon has about ___
ten
forty
three
five
21
the basic question or problem in a test question is known as a ____
post
response
query
stem
22
which of these terms refers to understanding the strategies for successfully taking tests?
test wise
work ethic
street smart
deductive reasoning
23
keeping track of where your money goes is one step toward making sure that you ____
have a good work ethic
always have more than you need
maintain confidence
alway have enough
24
when choosing a location for your business, you should select on that ____
offers easy access
has low traffic
is secluded
has limited parking
25
part of business plan outlines employees and management levels and describes how the business will run administristively
vision statement
financial documents
organizational plan
mission statement
26
being a good team player includes ____
refusing to be subordinate
striving to help others
focusing on your own work
withholding your knowledge
27
which of these is a recommended method of increasing your income?
retailing less
spending more money
lowering your prices for services
working more hours
28
if you operate your salon in a building that you own, it is not necessary to purchase which of the following insurance?
renters insurance
malpractice insurance
liability insurance
burglary insurance
29
which of these questions can a potential employer legally ask during an interview?
what types of illnesses or disabilities do you have?
how old are you?
what is you native language?
are you authorized to work in the United States?
30
getting into the field and visiting salons and talking to salon owners, managers, educators and stylists is known as ___
interacting
speaking
visiting
networking
31
when going over the directions for the exam, if there are things you do not understand, you should ___
try to figure it out on your own
turn your test in and take the exam another day
ask the examiner
focus on parts of the exam you do understand
32
which of these is usually the best form of compensation for a new salon professional to start out?
salary plus commission
commission
salary
tips
33
if you default, it means that you ____
failed to repay a loan
paid your bills on time
opened a line of credit
were asked to leave your job
34
a powerful portfolio will include letters of reference from _____
family members
former employers
friends
neighbors
35
an agreement to buy an established salon does not typically include which of the following?
a financial audit
confirmation of the identity of the owner
a signed statement of inventory and its value
an analysis of future maintenance costs
36
when planning and constructing the best physical layout for a salon, the primary concern should be _____
color scheme
salon carpeting
salon furniture
maximum efficiency
37
which part of a business plan ensures that all clients and employees are treated fairly and consistently?
salon policies
executive summary
financial documents
organizational plan
38
when is the best time to think about getting your client back into the salon?
several days after they leave the salon
just after they leave the salon
before they arrive at the salon
while they are still in the salon
39
the common range for commissions is ___
50 to 80 percent
20 to 30 percent
15 to 25 percent
25 to 60 percent
40
the first goal of every business should be to ____
attract new clients
upgrade existing equipment
compensate employees
maintain current clients
41
when developing your resume, use concise, clear sentences and avoid overwriting or ____
direct language
flowery language
action verbs
relevant experience
42
supplies used in the daily business operation are considered _____
retail supplies
consumer supplies
inventory supplies
consumption supplies
43
which part of a business plan summarizes your plan and states your objectives?
mission statement
executive summary
marketing plan
salon policies
44
the internet is a powerful medium to ____ and attract new clients
improve your skills
share secrets
reach lost relatives
build your reputation
45
which part of a business plan outlines all of the research obtained regarding the clients your business will target
financial documents
marketing plan
organizational plan
executive summary
46
these are serious consequences for not reporting cash tips as income including fines and potential jail time as well as_
decreasing your borrowing power
raising the Bureau of Labors endorsement of cosmetology as sustainable
raising your social security retirement income
increasing the employer match of your 401k savings account
47
smooth business management depends on sufficient investment capital as well as ____
minimal computer skills
excellent customer service delivery
adequate business procedures
personnel with only basic training
48
which of the following methods of compensation is not likely to be encountered in the salon industry?
commission
salary plus commission
salary
salary minus tips
49
for cosmetologist who has a large, steady clientele and who does not have to rely on the salons general clientele
a franchise
an S corporation
booth rental
a limited liability company
50
once you understand the principles behind selling, you can also feel good about providing your clients with _____
a gift certificate
more products than needed
a friendly smile
a valuable service
51
a ___ is a document that outlines all the duties and responsibilities of a particular position in a salon or spa.
employment agreement
rental agreement
job description
resume
52
when answering a multiple choice question ___
you should stop reading the choices when you see the one that looks correct
responses such as all of the above are usually not the correct choice
if two choices are opposites, one is probably correct
you should never guess under any circumstances
53
supplies purchased by a salon that are to be sold to clients are ____
inventory supplies
consumption supplies
client supplies
retail supplies
54
it is recommended that you create a digital portfolio or _____
an online showcase of your work
written summary of your career highlights
limited review of accomplishments
after photos of your work
55
when preparing your professional resume, it is recommended that you ___
make it about two pages long
omit information about your professional skills
focus primarily on the schools you have attended
focus on information relevant to the position you are seeking
56
make yourself available for speaking anywhere that will put you in front of people in your community who are _____
potential clients
ready to listen
potential friends
already have a stylist
57
an ____ is an essential set of benchmarks that, once achieved, helps you realize your mission and your vision
obligation
goal
assignment
result
58
booking appointments is primarily whose job?
the cosmetologists
the receptionists
the managers
the clients
59
which part of a business plan is a long term picture of what the business is to become and what it will look like
vision statement
marketing plan
mission statement
salon policies
60
what is the third step in the process of securing employment?
observing the salon
showing up for a spontaneous interview
targeting the salon
requesting and interview
61
what is the minimum number of stock holders allowed for a corporation to exist?
zero
three
one
two
62
having the drive to take necessary action to achieve a goal is known as ___
motivation
work ethic
enthusiasm
integrity
63
which part of a business plan includes the owners resume, personal financial info, legal contracts, and other agreements
supporting documents
executive summary
salon policies
financial documents
64
when taking the practical exam, which of the following behaviors is not likely to be beneficial?
follow all infection control and safety precautions throughout exam
focus on what the other test candidates are doing as you work
observe other practical exams prior to taking yours if allowed to do so
listen carefully to the instructions and follow them explicitly
65
it is recommended that you select which of the these people as a role model?
a client
a friend
a vendor
a stylist in the salon
66
a good way to get the conversation started on retailing products is to ____
place the product in the clients hands
rarely offer sales promotions
have dim, subtle lighting in the retail area
not share the product benefits as clients will not understand them
67
form of business in which a firm that is already successful enters into a continuing contractual relationship w others__
a sole proprietorship
a partnership
a corporation
a franchise
68
costs to create even a small salon in an existing space can range from ___ per square foot
$75 to $125
$20 to $35
$30 to $80
$5 to $15
69
with each call, a gracious, appropriate response will help build ____
the salons reputation
the salons energy level
a quiet atmosphere
teamwork
70
which of these terms refers to your staff or employees?
creditors
personnel
clients
constituents
71
a ____ is a written summary of a person’s education and work experience
resume
personal history
portfolio
cover letter
72
supporting materials that should be taken to an employment interview include your resume, employment portfolio, and ____
your ideas for change
fact and figures
your birth certificate
your medical history
73
during you career journey, when is a great time to achieve significant accomplishments that will strengthen your resume?
after obtaining your first position
after achieving success
while you are in cosmetology school
after graduation
74
the act of recommending and selling products to your clients for at home use is known as ____
ticketing
retailing
soft selling
wholesaling
75
which of these terms refers to customers who are loyal to a particular cosmetologist?
personell
walk ins
loyalists
client base
76
when gathering accurate financial information for purchasing an existing salon, it is often helpful to consult with a __
attorney
interior designer
certified public accountant
architect
77
on the day of an exam, it is important to arrive early with a self-confident attitude and be alert, calm, &,
eager to pass
ready for a break
ready for a challenge
anxious
78
which type of salon is likely to offer extras like five minute head, neck, and shoulder massages as part of the shampoo?
high end image salon
booth rental salon
mid priced full service salon
basic value priced salon
79
the term ____ refers to the percentage of the revenue that the salon takes in from services performed by a cosmetologist
salary
tip
wage
commission
80
which payment structure is used to motivate employees to perform more services, thereby increasing their productivity?
hourly rate
weekly rate
salary plus commission
salary plus tips